DOI: 10.17265/2159-5542/2016.06.001
View full text
Atsuo Murata

Abstract: We conducted three questionnaire surveys to test whether people are get trapped in MPG illusion and falsely reason the reduction in gas consumption on the basis of the linear relationship between fuel efficiency and reduction in gas consumption. The MPG illusion corresponds to a cognitive bias in judging fuel efficiency when it is expressed as miles per gallon used in US. We misunderstand that the amount of gas consumed by an automobile decreases as a linear function of automobile's MPG, although the actual r…

expand abstract