Using the transtheoretical model of behavioural change to understand the processes through which climate change films might encourage mitigation action

Howell, Rachel

doi:10.1504/ijsd.2014.061778

Cited by 13 publications

(12 citation statements)

References 92 publications

(126 reference statements)

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“…Peer-reviewed empirical studies concerning the TTM and PEB have been published only within the past decade (Abrash Walton, 2018;Howell, 2014;Redding et al, 2014;Weller et al, 2014).…”

Section: The Ttm and Pebmentioning

confidence: 99%

Facilitating behavior change: Introducing the Transtheoretical Model of Behavior Change as a conservation psychology framework and tool for practitioners

et al. 2022

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The primary opportunities for improved conservation and sustainability outcomes are through changing human behavior. Zoos, aquariums, and other public-facing biodiversity conservation institutions offer an important space for environmental learning and facilitating proenvironmental behavior change. We have focused, in this review, on examining common behavior change models as well as the Transtheoretical Model (TTM) of Behavior Change, a widely regarded model within the health fields and, recently, in the fields of environmental and leadership studies, with new research applying the TTM specifically in a zoo setting. We have discussed critiques of the TTM and rebuttals to those critiques. We have presented examples of TTM applications in a zoo setting. Our objective has been to explore the TTM as a possible "best fit" framework and tool for zoo and aquarium practitioners in facilitating proenvironmental behavior. Key findings include that (a) the TTM differs significantly from other proenvironmental behavior theoretical models, including those that are prevalent in the conservation psychology literature and applied by zoos and aquariums, in terms of the TTM stages of change and processes of change constructs; (b) the TTM appears to overlap significantly with the 10 interventions or treatments identified by researchers as the most effective approaches to facilitating proenvironmental behavior; and (c) there is nascent and promising application of TTM constructs in zoo and aquarium programming. We remain impressed by the potential of the TTM to address a critical question within the conservation psychology research field concerning proenvironmental behavior: what specific tools to employ and when.

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“…Peer-reviewed empirical studies concerning the TTM and PEB have been published only within the past decade (Abrash Walton, 2018;Howell, 2014;Redding et al, 2014;Weller et al, 2014).…”

Section: The Ttm and Pebmentioning

confidence: 99%

Facilitating behavior change: Introducing the Transtheoretical Model of Behavior Change as a conservation psychology framework and tool for practitioners

et al. 2022

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“…As the executing agent of behavior, the successful execution of behavior depends to some extent on people's belief that they can achieve the goal [ 24 ]. The higher the self-efficacy of the individual, the higher the self-confidence of the individual in behavior change, the more the confidence in overcoming difficulties to complete the behavior change, the greater the possibility of changing behavior [ 21 ]. Obviously, individual choices and persistence in behavior are influenced by self-efficacy [ 23 ].…”

Section: Hypotheses Developmentmentioning

confidence: 99%

“…Self-Efficacy. Self-efficacy mediates individual acquisition of knowledge, experience, and behavior [21]. It has been established as one of the most important mediators in gain and loss message framing studies [22].…”

Section: Green Information Framing and Sustainable Consumption Behavi...mentioning

confidence: 99%

Green Message Framing in Enhancing Sustainable Consumption Behavior of Fashion Based on the Cross‐Theoretical Model

Chen

Yan

Liu

2022

Journal of Environmental and Public Health

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Promoting green consumption is key in meeting ambitious sustainable fashion targets being set around the world. This research examined how framing of green message as positive or negative (i.e., benefit framing) influenced formation of sustainable consumption behaviors of fashion (SCBF) based on the cross-theoretical model and, especially, how self-efficacy, decision balancing, and perceiving threats-mediated green message framing effects. Data were collected from 217 Chinese residents in an online experiment. Our findings show that green message framing has different effects on individuals in different change stages of SCBF and loss framing-based green messages induce more positive responses toward SCBF with greater perceived threats in the pre-intention and intention stages, while gain framing-based green messages might stimulate positive behaviors toward SCBF with greater perceived benefits in the preparation and action and maintenance stages. Results suggest that highlighting green message expression in relating to SCBF may be useful for promoting broader sustainable behaviors. Therefore, this article significantly fills the gaps between green message framing and SCBF. The findings of this article have significant implications for fashion companies who wish to explore the fashion green market potential.

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“…TTM was used to evaluate the effectiveness of the film Supersize Me (2004) as a tool in nutrition education (Cottone & Byrd-Bredbenner, 2007), and in understanding the impact of climate change films in encouraging mitigation action on its audiences (cf. Howell, 2014).…”

Section: Maintenancementioning

confidence: 99%

The Epal Effect: A Theory-Based Assessment of the “Bawal ang Epal Dito” Campaign for the Pantawid Pamilyang Pilipino Program

Solis¹,

Baldo-Cubelo²

2016

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The “Bawal ang Epal Dito” (BAED) campaign was implemented to prevent politicians from taking advantage of the government’s Pantawid Pamilyang Pilipino Program (4Ps) to further their political ambitions. Election campaigns were subject to assessment in preparation for the May 2016 national elections. Assessment covered: (a) the extent and nature of BAED campaign beneficiaries and stake-holders’ awareness, knowledge, and behaviors; (b) channels and messages of the campaign; and (c) its efficiency; (d) and participation in the implementation of the campaign. This research employed a campaign evaluation research design, and used focus group discussion as its main method. The study shows that there are varying levels of awareness, knowledge, and behaviors among the campaign’s primary and secondary audiences. Finally, it is in the matter of efficiency and participation that the campaign was perceived to have fared worst. Recommendations were generated for the enhancement of the BAED campaign for future implementation.

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Using the transtheoretical model of behavioural change to understand the processes through which climate change films might encourage mitigation action

Cited by 13 publications

References 92 publications

Facilitating behavior change: Introducing the Transtheoretical Model of Behavior Change as a conservation psychology framework and tool for practitioners

Facilitating behavior change: Introducing the Transtheoretical Model of Behavior Change as a conservation psychology framework and tool for practitioners

Green Message Framing in Enhancing Sustainable Consumption Behavior of Fashion Based on the Cross‐Theoretical Model

The Epal Effect: A Theory-Based Assessment of the “Bawal ang Epal Dito” Campaign for the Pantawid Pamilyang Pilipino Program

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