Shanshan Han, Fu Ren, Chao Wu, Ying Chen, Qingyun Du, Xinyue Ye
Abstract:Over the past decade, big data, including Global Positioning System (GPS) data, mobile phone tracking data and social media check-in data, have been widely used to analyse human movements and behaviours. Tourism management researchers have noted the potential of applying these data to study tourist behaviours, and many studies have shown that social media check-in data can provide new opportunities for extracting tourism activities and tourist behaviours. However, traditional methods may not be suitable for ex…
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