University licensing

Thursby, Jerry G.; Thursby, Marie C.

doi:10.1093/oxrep/grm031

Cited by 148 publications

(52 citation statements)

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“…These assumptions have been debated concerning the context of industrial knowledge creation, protection, research and development (Schmookler 1966;Rosenberg 1974;Eisenberg 1989;Nelson 1990, 1994;Long 2002;Cohen 2005;Thursby and Thursby 2007). We discussed this tension (money or fame) specifically within the context of academic knowledge creation and from the perceptions of scientists and their decisions to make inventions disclosures and patenting.…”

Section: Cooperators Samplementioning

confidence: 99%

“…Patenting is a mechanism to 'privatize' information by excluding others to the intellectual property to gain monopoly rights over the commercial use of the inventions, and it is essentially an economic phenomenon. According to Thursby and Thursby (2007), the common rationale behind university patenting and licensing is that they provide financial incentives for universities, faculty, and firms to engage in the commercialization of university research findings. 1 It is almost believed that any invention would barely come out of a human's brain if that human did not have the possibility to earn all or part of the stream of economic rents that results from the industrial exploitation of his or her invention, a preliminary condition for that being that he or she ought to own a propriety right (usually a patent) over that invention (Schmookler 1966).…”

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confidence: 99%

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Inventing and patenting activities of scientists: in the expectation of money or reputation?

2009

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We propose that scientists use patents/invention disclosures as signals to gain reputation than financial benefits. Based on a newly created dataset on the commercial activities among 2,500 scientists affiliated with 67 institutes of the German Max Planck Society, we explore the relation between the expectations of scientists concerning the outcomes of commercial activities and the likelihood of their patenting and disclosure behaviors. We find that expectation of gaining financial benefits are not related with the patenting activities of scientists without industrial cooperation. Instead, their expectation to gain/increase reputation through commercial activities is correlated with their patenting and disclosures activities. This may in turn also increase the possibility to gain academic promotion, financial benefits through industrial collaboration etc., rather than the immediate personal financial gains.

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Section: Cooperators Samplementioning

confidence: 99%

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confidence: 99%

Inventing and patenting activities of scientists: in the expectation of money or reputation?

2009

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“…A similar scheme in the invention commercialization process can be detected in the scientific works of J. Yencken, M. Gillin (2006), J. G. Thursby, M. C. Thursby (2007), D. S. Siegel et al (2007), F. Zhao (2004 and others dealing with the commercialization of university intellectual property, that means in World Intellectual Property Organization reports and presentations, and many universities, innovation centres Web sites. The subject is the commercialization of inventions university or research institute.…”

Section: Relationship Between New Product Development Commercializatmentioning

confidence: 56%

Marketing Strategy Formulation for Innovative Product Development Process

Zemlickienė

Maditinos

2012

Business: Theory and Practice

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Abstract. The scientific literature widely considers the new product development (NPD) process. Innovation process influencing NPD process brings for the product an exceptional value which stimulates market demand of these products. However to create a successful new product is not easy. Scholars of management, politicians and economists acknowledge the advantages of new products and market power, but the development of these products is a problematic and long-term process that requires considerable time and financial costs, which often does not receive the return. Scholars state that problems are related to marketing. Based on these research results, the article concentrates on the marketing strategy formulation for a NPD process. The aim of this study is to gather, research and generalize recent scientific literature in order to provide conclusions, related to the marketing strategy formulation for the NPD. Implementing the aim of this study, most of the chaos was caused by fact that NPD process, innovation process and the research commercialization process are interrelated, and problem-solving has particular features in common. In order to clarify the relationship between these processes, a comparison of these processes and definitions was carried out. In analysis of NPD process, the limits of research were set -the process was analysed from the initial product design phase and was completed with the product introduction to the market.Keywords: marketing strategy formulation, innovative product, development process. 2012-06-29; priimta 2012-09-14 Santrauka. Mokslinėje literatūroje plačiai nagrinėjamas naujo produkto kūrimo (NPK) procesas. Inovacinis procesas, darydamas įtaką NPK procesui, suteikia išskirtinę vertę produktui, kuri skatina šių produktų paklausą rinkoje. Tačiau sukurti sėkmingą naują produktą nėra paprasta. Vadybos mokslo atstovai, politikai ir ekonomistai pripažįsta naujų inovatyvių produktų pranašumą ir galią rinkoje, tačiau šių produktų kūrimas -ilgalaikis ir problemiškas procesas, sunaudojantis daug laiko ir finansinių sąnaudų, http://www.btp.vgtu.lt/en kurios dažnai nesulaukia grąžos. Mokslininkai teigia, kad problemos daugiausia susijusios su marketingu. Remiantis šių mokslinių tyrimų rezultatais, straipsnyje buvo susitelkta į mokslinius tyrimus, skirtus marketingui, orientuotam į NPK procesą. Šio tyrimo tikslas -surinkti, išnagrinėti ir apibendrinti naujausią mokslinę literatūrą siekiant pateikti išvadas, susijusias su marketingo strategijos formavimu inovatyviam produktui kurti. Stengiantis įgyvendinti šio darbo tikslą, nemažai painiavos sukėlė faktas, kad NPK procesas yra susipynęs ir su mokslinių tyrimų komercializavimu, ir su inovaciniu procesu, o sprendžiamos problemos turi bendrų požymių. Stengiantis paaiškinti šių procesų tarpusavio santykį, procesai buvo palyginti su sąvokomis. Analizuojant NPK procesą, buvo nustatytos mokslinio tyrimo ribos, apimančios procesą nuo koncepcijos analizės iki produkto išleidimo į rinką. JELReikšminiai žodžiai: marketingo strategijos formavimas, i...

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“…Researchers have focused on topics such as determinants of university-industry technology and the emergence of spin-off companies (Zucker et al, 2010), intellectual property protection and management (Czarnitzki et al, 2009), and licensing practices (Thursby et al, 2001;Thursby & Thursby, 2007).…”

Section: Publication and Commercialization Of Publicly Funded Researchmentioning

confidence: 99%

Commercialization and Public Good: Conflict, Complement, or Critical Component?

Schillo

2014

Technology Innovation Management Review

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University licensing

Cited by 148 publications

References 0 publications

Inventing and patenting activities of scientists: in the expectation of money or reputation?

Inventing and patenting activities of scientists: in the expectation of money or reputation?

Marketing Strategy Formulation for Innovative Product Development Process

Commercialization and Public Good: Conflict, Complement, or Critical Component?

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