Abstract:In factor analysis, a factor loading matrix is often rotated to a simple target matrix for its simplicity. For the purpose, Procrustes rotation minimizes the discrepancy between the target and rotated loadings using two types of approximation: 1) approximate the zeros in the target by the non-zeros in the loadings, and 2) approximate the non-zeros in the target by the non-zeros in the loadings. The central issue of Procrustes rotation considered in the article is that it equally treats the two types of approxi… Show more
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