1st Annual International Conference on Tourism and Hospitality Research (THoR 2012) 2012
DOI: 10.5176/2251-3426_thor1249
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Transformational vs. transactional leadership: which is better? A study on employees of international tourist hotels in Taipei City

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Cited by 38 publications
(87 citation statements)
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“…Concerning the specific case of hotel pricing policies, this study examines the perceptions that customers of different cultural backgrounds have regarding hotel room rates and rate restrictions related to hotel room bookings. In acknowledging the distinct cultural contexts of Chinese and Western customers (as noted by Dai et al, 2013;Hofstede, 1980Hofstede, , 2003Li et al, 2011;Niu & Sternberg, 2001;Wu & Keysar, 2007;Yan & McCullagh, 2004), this study further investigates whether Chinese and Western consumers' preferences differ concerning the hotel room product. In other words, this study aims to provide revenue managers of international hotel companies with empirical results that can help them understand whether their pricing policies should pursue a globalized or a localized approach, as they seek to attract more consumers in the global market.…”
Section: Research Hypothesis and Study Contributionsmentioning
confidence: 99%
See 1 more Smart Citation
“…Concerning the specific case of hotel pricing policies, this study examines the perceptions that customers of different cultural backgrounds have regarding hotel room rates and rate restrictions related to hotel room bookings. In acknowledging the distinct cultural contexts of Chinese and Western customers (as noted by Dai et al, 2013;Hofstede, 1980Hofstede, , 2003Li et al, 2011;Niu & Sternberg, 2001;Wu & Keysar, 2007;Yan & McCullagh, 2004), this study further investigates whether Chinese and Western consumers' preferences differ concerning the hotel room product. In other words, this study aims to provide revenue managers of international hotel companies with empirical results that can help them understand whether their pricing policies should pursue a globalized or a localized approach, as they seek to attract more consumers in the global market.…”
Section: Research Hypothesis and Study Contributionsmentioning
confidence: 99%
“…This study acknowledges the distinct cultural contexts of Chinese and Western customers (Dai et al, 2013;Hofstede, 1980Hofstede, , 2001Hofstede, , 2003Hsieh & Tsai, 2009;Li et al, 2011;Niu & Sternberg, 2001;Wang & Mattila, 2011;Wu & Keysar, 2007;Yan & McCullagh, 2004), and seeks to investigate whether the perceptions of Chinese and Western consumers differ regarding the room rates and rate restrictions that apply in hotel room bookings. This investigation aims to provide the revenue managers of international hotel companies with empirical results concerning the preferences of culturally diverse consumers toward various hotel pricing policies.…”
Section: Introductionmentioning
confidence: 99%
“…The basis for data collection is a field study in which respondents will answer all items on a five point Likert-scales ranging from '1' meaning 'strongly disagree' to '5' meaning 'strongly agree'. The variables of transformational and transactional leadership are adapted from Dai et al (2013); knowledge sharing from Vuori and Okkonen (2012); job performance items are adapted from Tseng and Huang (2011); and firm performance from Wang and Wang (2012). Moreover, Table (1) shows the measured constructs and the questions measuring each construct.…”
Section: Methodsmentioning
confidence: 99%
“…In the hotel industry, frontline employees face intensive work stress as a result of long working hours, organizational politics, emotional dissonance, and work-family conflicts (Dai, Chen, & Zhuang, 2016;Dai, Dai, Chen, & Wu, 2013;Karatepe, Beirami, Bouzari, & Safavi, 2014). Due to the service nature of their work roles in maintaining frequent and close interaction with customers and the increasing demand of handling timely requests or complaints (Karatepe & Baddar, 2006), these challenges may decrease service employees' job performance (Karatepe & Kilic, 2007) or effective enforcement of operating procedures in service delivery (Karatepe & Sokmen, 2006).…”
Section: Introductionmentioning
confidence: 99%