“…Strategic action flexibility refers to capability for deployment of diverse strategic options in response to business environmental changes (Sopelana, Kunc, & Herna'ez, 2014;Zahra, Hayton, Neubaum, Dibreil & Craig, 2008). The degree of diversity of strategic options that a firm can deploy and the speed to which the firm can shift between these options has been positively related to firm performance (Sopelana et al, 2014;Nadkarni & Narayanan, 2007;Nadkarni & Herrmann, 2010;Mom, Van Den Bosh, & Voberda, 2009;Cingoz, 2013).…”