The Scourge of Internet Personal Data Collection

Impact of Users’ Comprehension of the Privacy Policy of FemTech Apps on their Information Disclosure Intentions: The Mediating Effects of Privacy Fatigue and Privacy Data Control

“…Furthermore, systems and applications integrated with social networks increase the lack of understanding of privacy policies (Aïmeur et al, 2016;Caramujo & Silva, 2015). Therefore, although a small number of people do examine privacy policies, they are often unable to assess adequately the consequences of collecting, using, or disclosing their personal information even if they take the time to do so (Aïmeur et al, 2016;Aïmeur & Lafond, 2013). Past evidence suggests that the main hurdle in understanding the privacy policy is the ability of the user to comprehend the privacy policy due to its complex language and content.…”

“…The information format of privacy policies refers to how information about the available alternatives and their characteristics are communicated and organised (Aïmeur et al, 2016;Cooper-Martin, 1993). When it comes to making a purchase, consumers assign importance to various attributes based on the way the product is presented, which in this case is the menstrual tracking app (Aïmeur & Lafond, 2013). When prospective users read the privacy policy, it influences their intention to disclose personal information in order to use the app.…”

“…Despite privacy policies being considered an important source of information for users, do people really understand privacy policies? Privacy policies can be unfair when they are not understood correctly and may lead people to make unfavourable privacy decisions (Aïmeur & Lafond, 2013;Wilson et al, 2016). Unfortunately, some privacy policies purposefully use confusing language and are written to prevent privacy lawsuits rather than addressing user privacy concerns (Aïmeur et al, 2016).…”

“…Privacy policies are often difficult to read and understand largely due to their length and complexity (Zhu et al, 2021). It is critical to present privacy policies in a friendly format because they are the primary source of information and the place where users consent to the practices about their privacy (Aïmeur et al, 2016;Aïmeur & Lafond, 2013). It is important to emphasise here that users are practically forced to accept the terms of the policy in order to utilise the service (Furnell & Phippen, 2012).…”