This article chronicles the historical normalization of carnaval parades and samba performances in Rio de Janeiro, by looking at the progressive standardization of audiovisual imagery fueled by a nationalistic project based on cultural appropriation. Afro-Brazilian performance traditions have come to stand for Brazilian national identity since at least the 1930s, and practices of visual consumption such as shows de mulata (spectacles where Afro-Brazilian women dance the samba) have elevated ''mixed-race'' women to be icons of Brazilianness. While these practices have de-emphasized grotesque excess in order to fit scopophilic drives, they have failed to secure a firm grip over performers' experiences.
BACK TO SCHOOLIt is summertime in Rio and I am here pursuing fieldwork on the staging of AfroBrazilian cultural performance and its role in the formation of modern national identity. Every year before Lent, Rio is witness to several consecutive days of revelry, including massive carnaval parade spectacles involving some 30,000 performers each evening. These parades are put on by local crews known as escolas de samba (samba schools). Each school, in turn, is subdivided into wings, each with its own special costumes.In exchange for getting a costume free, the director of my school, Unidos da Cereja (Cherry Union), asked the members of my wing to produce a special performance and run for the estandarte de ouro (gold banner), a special prize given to certain categories in the parade, in this case for best wing choreography. 1 The school's carnavalesco (parade coordinator) created special choreography for us, incorporating into the parade a giant facial portrait of a local musician being celebrated in the school's enredo (central theme or plot). 2 Accordingly, my wing has exactly 165 members, and each of us carries a 30-by-40-inch plastic plaque with a small part of the giant picture stamped on one side, and the full picture of one of the senior members of the school on the other. During the parade, the members are positioned geometrically to form a giant human rectangle composed of 15 rows of 11 people each. Taking our cue from the chorus NATASHA PRAVAZ is assistant professor of anthropology at Wilfrid Laurier University, where she teaches courses on performance practices and on popular culture in Latin America. Her research focuses on gender, national identity, and processes of racialization in Brazil.