The Origins of Campaign Agendas

Sides, John

doi:10.1017/s0007123406000226

Cited by 215 publications

(216 citation statements)

References 16 publications

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“…Walgrave et al (2009) explicitly mention the identification between issues and parties. Sides (2006) talks about the "credibility" of a party to be dedicated and committed to an issue, suggesting association.…”

Section: Conceptualization and Measurement Of Issue Ownershipmentioning

confidence: 99%

The Associative Dimension of Issue Ownership

Walgrave

Lefevere

Tresch

2012

Public Opinion Quarterly

200

206

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As it is commonly conceptualized, issue ownership is a multidimensional concept; it contains a "competence" dimension and an "associative" dimension. Yet existing operationalizations of issue ownership only tap the competence dimension. We focus on associative issue ownership: the spontaneous identification between specific issues and specific parties in the minds of voters. Based on survey evidence from Belgium, we show that the associative dimension of issue ownership can be measured, that it differs from competence issue ownership, and that it is an independent determinant of voting behavior.

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Section: Conceptualization and Measurement Of Issue Ownershipmentioning

confidence: 99%

The Associative Dimension of Issue Ownership

Walgrave

Lefevere

Tresch

2012

Public Opinion Quarterly

200

206

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“…These scores enable us to explore variation in issue ownership-that is, which candidates engaged in more or less ownership (cf. Dolan 2005;Sellers 1998;Sides 2006;Sulkin and Evans 2006). 18 These endorsements nearly always came from issue-oriented groups, with the only notable exception being newspapers.…”

Section: Web Site Measuresmentioning

confidence: 99%

“…For our issue ownership model, we add a variable to control for the salience of the issues discussed in order to test for the possibility that issue ownership stems from a party's issues being publicly salient (see Sides 2006). We constructed our issue saliency measure based on data from Harris Interactive's "two most important issues" question.…”

Section: Appendix C: Independent Variablesmentioning

confidence: 99%

Campaign Communications in U.S. Congressional Elections

Druckman¹,

2009

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E lectoral campaigns are a defining feature of democratic polities. Yet scholarship on electoral campaigns, particularly on the content of campaign communications, remains disjointed. The field has not changed very much since Riker's (1996, 4) description over a decade ago: "we have very little knowledge about the rhetorical content of campaigns, which is, however, their principal feature . . . the fact remains that we know very little about what to say in campaigns-but this is what both political scientists and candidates want to know." Shortcomings are particularly acute in the United States for nonpresidential campaigns. "From reading our literature," notes Perloff (2002, 621), "you would assume that the only campaigns in America are for the presidency."In what follows, we advance research on campaigns, focusing on communication in U.S. congressional campaigns. We begin by offering a framework for studying campaign communication that integrates and extends prior work. The analysis focuses on the extent to which candidates take risks or play it safe in their campaign strategies. We test expectations from the framework James N. Druckman is Associate Professor of Political Science and Faculty Fellow at the Institute for Policy Research, Northwestern University, 601 University Place, Evanston, IL 60208 (druckman@ northwestern.edu).Martin J. Kifer is Assistant Professor of Political Science and Director of the Survey Research Center, High Point University, 833 Montlieu Avenue, High Point, NC 27262 (mkifer@highpoint.edu).Michael Parkin is Assistant Professor of Politics, Oberlin College, 10 N. Professor Street, Oberlin, OH 44074 (Michael. Parkin@oberlin.edu).We thank Nora Paul and Brian Southwell for critical guidance in constructing our original coding framework, Gary Jacobson for providing candidate background data, and the dozens of individuals who assisted in data collection. We also thank Lonna Atkeson, Amber Wichowsky, and many others for providing advice. We owe a special debt of gratitude to the APSR's reviewers and editors for insightful guidance that fundamentally shaped all aspects of the paper. Support for this research was provided by the University of Minnesota McKnight Land-Grant Professorship, Northwestern University's AT&T Research Scholar Fund, and, for the survey of website designers, the National Science Foundation (SES-0822819 and SES-0822819). Authors' names are listed in alphabetical order.with new data based on candidate Web sites over time, which offer an unmediated, holistic, and representative portrait of campaigns. The view from these data significantly differs from that of previous studies that rely on advertising and newspaper stories to study candidate behavior. Our efforts provide researchers with a foundation for moving toward a more complete understanding of congressional campaigns. CONGRESSIONAL CAMPAIGN RHETORICAL STRATEGYIn many ways, the literature on congressional campaigns is progressive and wide-ranging. Scholars devote considerable attention to distinct topics, such as go...

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“…Voters may find advertising messages more persuasive when they originate with the party thought to ''own'' the issue (Iyengar and Valentino 2000). In our analysis, Democratic advertising may prove more important for entitlements and education, because the Democratic Party is thought to own both issues (Petrocik 1996;Sides 2006). Ownership of veterans' issues is less clear.…”

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confidence: 93%

Messages that Mobilize? Issue Publics and the Content of Campaign Advertising

Sides¹,

Karch²

2008

The Journal of Politics

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Does the issue content of campaign appeals mobilize particular subsets of voters? We examine whether issue content interacts with the interests and agendas of ''issue publics,'' focusing on the relationship between campaign messages and the turnout of senior citizens, veterans, and parents. Our analysis matches Current Population Survey respondents to media markets and then to relevant campaign advertising data in the 1998, 2000, and 2002 elections. We find that issue-specific campaign messages are not associated with higher turnout among senior citizens or veterans and are associated with only a small increase in turnout among parents. Our results suggest that campaign effects vary in their magnitude and importance for the mobilization of issue publics.

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The Origins of Campaign Agendas

Cited by 215 publications

References 16 publications

The Associative Dimension of Issue Ownership

The Associative Dimension of Issue Ownership

Campaign Communications in U.S. Congressional Elections

Messages that Mobilize? Issue Publics and the Content of Campaign Advertising

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