volume 20, issue 4, P72-83 2016
DOI: 10.1108/mbe-08-2016-0038
View full text
Vincenzo Pisano, Elisa Rita Ferrari, Vincenzo Fasone

Abstract: Purpose This paper aims to investigate whether the competitiveness of a certain territory may be developed and maintained in the context of a global economy through the exploitation of its intrinsic value. The paper contributes to managerial literature by embracing a systemic perspective using business models (BMs) and adapting the original Osterwalder and Pigneur’s (2010) framework (canvas) to the specific context of territorial development. Design/methodology/approach The paper proposes a conceptual frame…

expand abstract