The effect of the 1971 advertising ban on behavior in the cigarette industry

The Effect of Government Advertising Policies on the Market Power of Cigarette Firms

“…After the ban, from 1971 through 1984, λ + α λ,71 = 0.03 and is significant at the 1% level. This indicates that the broadcast advertising ban actually reduced the market power, in terms of the price-cost margin of cigarette companies, in contrast to the findings of, inter alia, Eckard (1991) and Gallet (1999).…”

Advertising bans as a means of tobacco control policy: a systematic literature review of time-series analyses

“…Many United States studies examined the infl uence of both, the advertising ban and other regulatory measures on aggregate consumption. Five studies concluded that the advertising ban signifi cantly decreased aggregate consumption (Blaine & Reed 1994;Doroodian & Seldon 1991;Gallet 1999;Goel & Morey 1995;Seldon & Boyd 1991). Seven studies found an insignifi cant reduction in aggregate consumption (Abernethy & Teel 1986;Bishop & Yoo 1985;Franke 1994;McAuliffe 1988;Porter 1986;Seldon & Doroodian 1989;Wilcox & Vacker 1992).…”

Risking your health: causes, consequences, and interventions to prevent risky behaviors

“…There are perhaps as many studies that show no effect as there are studies that have shown some effect. There is a weak consensus that bans on ads promoting tobacco products and the culture of tobacco use have some effect in high-income countries (Gallet 1999;Nelson 2003Nelson , 2006Saffer and Chaloupka 2000;Schneider, Klein, and Murphy 1981). Where effective, comprehensive bans have been found to be more successful than limited bans.…”