The Effect of Conceptual Factors on Small and Medium-Sized Enterprises Business Success in Malaysia
Nor Azmawati Husain,
Intan Maizura Abd Rashid,
Norshiba Norhisham
et al.
Abstract:This study was purposely conducted to examine the influence of conceptual factors such as external environment (i.e. government support and information access) and managerial expertise (i.e. business planning and entrepreneurial skills) on SMEs business success in Malaysia. The main objectives are to examine which factors that influences most on SMEs' business success. A survey was administered through a face-to-face approach to 115 individuals who run the SME business. We utilized SPSS version 20 software an… Show more
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