The Consequences of Battleground and “Spectator” State Residency for Political Participation

Lipsitz, Keena

doi:10.1007/s11109-008-9068-7

Cited by 39 publications

(23 citation statements)

References 39 publications

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“…As a result, it is likely that solid red or blue states where either the Republican Party or the Democratic Party receives an overwhelming majority of support are systematically excluded from the benefits of the election campaigns, as was the case with those examined in this study. Therefore, if the current electoral geography in U.S. politics remains little changed, the unequal democratic citizenship between the so‐called safe and battleground media markets may be cultivated and ultimately solidified by regularly recurring election campaigns (Lipsitz, 2009).…”

Section: Discussionmentioning

confidence: 99%

The Geography of Political Communication: Effects of Regional Variations in Campaign Advertising on Citizen Communication

Cho

2011

Human Communication Research

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This study explores whether and how campaign-induced changes in local information environments influence citizens' everyday communication activities.The empirical analysis in this study centers on a comparison of two New Jersey media markets that showed idiosyncratic differences in the amount of political advertising during the 2000 presidential campaign. Results from this natural quasi-experimental design provide evidence that a respondent's media market was a significant factor for her news attention and interpersonal discussion. That is, New Jersey residents in high-ad-volume areas were more active in political communication practices than those in low-volume areas. The findings of this study deepen our understanding of citizens' information seeking and political conversation, both of which have long been explained by individual-level differences.

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Section: Discussionmentioning

confidence: 99%

The Geography of Political Communication: Effects of Regional Variations in Campaign Advertising on Citizen Communication

Cho

2011

Human Communication Research

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“…Phipps et al (2010) , based on Aaker's (1991) model of Brand Equity Ten, explored that the communities voting behavior is highly influenced by the brand equity of candidates and political parties. Similarly, the decline in voters loyalty and political involvement in American political setting has been studied by (Putnam, 2000;Mair and van Biezen 2001;Panagopoulos and Wielhouwer, 2008;Huang and Shaw 2009;Lipsitz, 2009). Parker (2012) defined the political brand equity concept as the intangible asset that political consumers associate with the candidate name.…”

Section: Voting Behavior and Political Brandmentioning

confidence: 95%

Political Brand Equity Model: The Integration of Political Brands in Voter Choice

Ahmed

Lodhi

Ahmad

2015

Journal of Political Marketing

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The voters' choices about political parties have many similarities in how they make their choices about commercial brands. Therefore, political parties are now constantly applying the concept and strategies of brand management to make the political product attractive, appealable, trustable, differentiable, source of long-term relationship and decision-making driver. Furthermore, the political parties have to play an active role in the community's political socialization processes which are relying heavily on the branding strategies. Because, the community's social gregariousness have profound effect on the electorates' propensity to participate in the politics that constitutes the party equity. This study has deeply explored and broadened the concept of party equity analogous to commercial brand equity typology by developing a politics specific brand equity model. This model demonstrates the integration of political brands in voter choice. Empirically, this model has been validated by collecting 550 valid-responses from the constituency of District Gujrat, Pakistan. A careful analysis of these responses through SEM methodology has revealed that political parties vary according to the outcomes of their role in the political socialization process of the communities, loyalty and voters Downloaded by [New York University] at 22:46 29 May 2015 2 attitude. Those parties, that have favorable role in socialization process, have strong party knowledge and thus have high party equity as compare to competing political parties, which have weak position of party knowledge. Similarly, this study provides the roadmap and guidelines for the political parties to manage their party equity. Similarly, the model would be able to facilitate political parties in comparing different constituencies on the basis of their diversified social dynamics and political knowledge and in the development of constituency based manifesto, may also be termed as "Localized Manifesto" to further enhance their vote bank.

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“…A national recount would mean that the extended delays already experienced in the one state would be replicated everywhere, making it doubtful that Americans would have a president clearly accepted in time for the inauguration. (Lipsiz, 2009) Regardless of the advantages of the 'Direct popular election' there is a significant drawback which is a major cautionary reason for this potential proposed to be the applied as the amended or altered solution to the Electoral College. This potential resolution would put the sole power to elect the president in hands of the few in the larger states.…”

Section: Direct Popular Election/ Automatic Proposalmentioning

confidence: 99%

The Electoral College: A Constitutional Needle in a Political Hay Stack

Cox¹

2018

IJSSS

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In examination of the constitutional and political institution of the Electoral College the research shows that throughout American politics and history the Electoral College always had and has a role of great political and historical influence. Furthermore the Electoral College has also been a source of much political and constitutional debate. This is an intriguing constitutional needle in a political hay stack for the simple fact that something appears to be insignificant and inconsequential until its time for the national presidential election to roll around every four years. Thus the Electoral College takes front and center of the national political stage as the collective national eyes are all on the presidential race and the ever so magical number of 270. How the Electoral College factors into American politics has been the subject of much political discussion relevant to how the president is elected, how the American public's voice is represented and how democratic of a political institution or representative system is the Electoral College. Through the sands of time of American history there has been camps of voices echoing concerns about the constitutional needle in a political hay stack of the Electoral College and its influential role in American politics.

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The Consequences of Battleground and “Spectator” State Residency for Political Participation

Cited by 39 publications

References 39 publications

The Geography of Political Communication: Effects of Regional Variations in Campaign Advertising on Citizen Communication

The Geography of Political Communication: Effects of Regional Variations in Campaign Advertising on Citizen Communication

Political Brand Equity Model: The Integration of Political Brands in Voter Choice

The Electoral College: A Constitutional Needle in a Political Hay Stack

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