2019
DOI: 10.5937/ekopolj1903851m
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The concept of business clusters and its impact on tourism business improvement

Abstract: Increasing competition in the tourism market leads to the justified need for forming tourism clusters. Joining in clusters has numerous benefits for cluster members. Clustering leads to increased competitiveness of cluster members, because of the improved productivity and efficiency of work, adopted innovations, development of new technologies and introduction of the new quality standards and better market access. The purpose of this paper was to analyze tourism clusters models and to introduce the most suitab… Show more

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Cited by 9 publications
(9 citation statements)
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References 27 publications
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“…The managers that were most familiarized with the concept thought that "the cluster can be a solution for merging different businesses and regarding the tourism field in particular, in order for the cluster to work it is important to consider the whole supply chain (for example-SMEs from agriculture to have products for hotels and pensions etc. ), and thus a cluster can offer an enhancement of the individual competitiveness for each member of the cluster", opinions that are also supported by the literature in the field [73].…”
Section: Theme 5: the Importance Of Cooperation Within Clusters As Viable Solutions For Rising The Competitiveness Of Touristic Smesmentioning
confidence: 76%
“…The managers that were most familiarized with the concept thought that "the cluster can be a solution for merging different businesses and regarding the tourism field in particular, in order for the cluster to work it is important to consider the whole supply chain (for example-SMEs from agriculture to have products for hotels and pensions etc. ), and thus a cluster can offer an enhancement of the individual competitiveness for each member of the cluster", opinions that are also supported by the literature in the field [73].…”
Section: Theme 5: the Importance Of Cooperation Within Clusters As Viable Solutions For Rising The Competitiveness Of Touristic Smesmentioning
confidence: 76%
“…An important factor in the development of tourism is the demand, which is borne by the visitor. Tourism demand and its performance are also influenced by the quality of the visitor experience, which depends on the attractiveness of the main attractions and the quality of the services offered (Mirčetić et al 2019;Tothova et al 2022). Current trends in tourism demand are largely influenced by globalization, which leads to the territorial expansion of tourism on a global scale.…”
Section: Literature Reviewmentioning
confidence: 99%
“…O cluster turístico pode ser conceituado como a aglomeração em um mesmo território geográfico de empresas e outras organizações ligadas ao turismo que competem e cooperam entre si (Ferreira & Estevão, 2009;Ivaniš, 2011;Beni, 2012;Kunz, et al 2012;Sohn et al, 2017;Mirčetić, Vukotić & Cvijanović, 2019). Em uma definição mais intuitiva, um cluster de turismo pode ser considerado um grupo de produtos ou atividades semelhantes que desenvolvem ações em conjunto sob uma determinada governança.…”
Section: Cluster Turístico: Fundamentos Conceituaisunclassified