The ART of social networking: how SART member clinics are connecting with patients online

Abstract

Objective To study and describe the use of social networking websites among SART member clinics Design Cross-sectional study Setting University Based Practice Patients Not Applicable Interventions Not Applicable Main Outcome Measure Prevalence of social networking websites among SART member clinics and evaluation of content, volume and location (i.e mandated state, region) using multivariate regression analysis Results 384 SART registered clinics and 1,382 social networking posts were evaluated. Of the clinics, 96% have a website and 30% link to a social networking website. The majority of clinics (89%) with social networking websites were affiliated with non-academic centers. Social networking posts mostly provide information (31%) and/or advertise (28%), while the remaining offer support (19%) or are irrelevant (17%) to the target audience. Only 5% of posts involved patients requesting information. Clinic volume correlates with the presence of a clinic website and a social networking website (p<0.001). Conclusion Almost all SART member clinics have a website. Nearly one-third of these clinics host a social networking website like Facebook, Twitter and/or a Web-log (“blog”). Larger volume clinics commonly host social networking websites. These sites provide new ways to communicate with patients, but clinics should maintain policies on the incorporation of social networks into practice.

Ohio Appalachia Public Health Department Personnel: Human Papillomavirus (HPV) Vaccine Availability, and Acceptance and Concerns Among Parents of Male and Female Adolescents

“…This study was conducted among the 32 counties in Ohio designated as Appalachia [29]. Health departments located in these counties were identified on the Ohio Department of Health’s (ODH) website in July 2011 [30].…”

Incorporating Social Media Into Practice

“…7 From our experience, the Web site remains the single most important element of one's online presence. 7 From our experience, the Web site remains the single most important element of one's online presence.…”

“…6,7 Women, and specifically reproductive age women, constitute the largest group of web traffic and social media users. A Google search with the terms ''infertility support'' and ''IVF clinic'' captured 16.2 and 4.75 million hits recently, up from 3.6 million and 215,000 two years ago.…”

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Blog: ferramenta terapêutica ocupacional

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