SWOT analysis: It's time for a product recall

Hill, Terry; Westbrook, Roy

doi:10.1016/s0024-6301(96)00095-7

Cited by 735 publications

(458 citation statements)

References 4 publications

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“…It starts from the investigations at the breed level and ends at performing a joint overall analysis. We overcame the most relevant weaknesses typical to the SWOT analysis (Hill and Westbrook, 1997): the risk of oversimplifying the problem, the subjectivity in determining the driving factors and the lack of quantification for establishing priorities.…”

Section: Scope Of Analysismentioning

confidence: 99%

“…This adaptability has led to numerous approaches that depend on the aim of the analysis. Sometimes it has been used as a way of organizing the driving factors without going further in the analysis (Hill and Westbrook, 1997). Others have utilized it to select among pre-defined strategies (Kangas et al, 2003;Lee et al, 2009).…”

Section: Introductionmentioning

confidence: 99%

“…Many of these studies have not quantified the identified strategies and have ended up listing the potential strategies, with prioritization left to the choice of the user. In this respect, two major weaknesses of the analysis have been identified: the subjective identification of the driving factors and the measurement of their relative importance (Hill and Westbrook, 1997). The subjective recognition of factors has been overcome by using a wide range of people in the identification process (Impoinvil et al, 2007;Vonk et al, 2007).…”

Section: Introductionmentioning

confidence: 99%

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The use of SWOT analysis to explore and prioritize conservation and development strategies for local cattle breeds

Martín-Collado

Díaz

Mäki‐Tanila

et al. 2013

Animal

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SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis is a tool widely used to help in decision making in complex systems. It suits to exploring the issues and measures related to the conservation and development of local breeds, as it allows the integration of many driving factors influencing breed dynamics. We developed a quantified SWOT method as a decisionmaking tool for identification and ranking of conservation and development strategies of local breeds, and applied it to a set of 13 cattle breeds of six European countries. The method has four steps: definition of the system, identification and grouping of the driving factors, quantification of the importance of driving factors and identification and prioritization of the strategies. The factors were determined following a multi-stakeholder approach and grouped with a three-level structure. Animal genetic resources expert groups ranked the factors, and a quantification process was implemented to identify and prioritize strategies. The proposed SWOT methodology allows analyzing the dynamics of local cattle breeds in a structured and systematic way. It is a flexible tool developed to assist different stakeholders in defining the strategies and actions. The quantification process allows the comparison of the driving factors and the prioritization of the strategies for the conservation and development of local cattle breeds. We identified 99 factors across the breeds. Although the situation is very heterogeneous, the future of these breeds may be promising. The most important strengths and weaknesses were related to production systems and farmers. The most important opportunities were found in marketing new products, whereas the most relevant threats were found in selling the current products. The across-breed strategies utility decreased as they gained specificity. Therefore, the strategies at European level should focus on general aspects and be flexible enough to be adapted to the country and breed specificities.

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Section: Scope Of Analysismentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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The use of SWOT analysis to explore and prioritize conservation and development strategies for local cattle breeds

Martín-Collado

Díaz

Mäki‐Tanila

et al. 2013

Animal

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“…Outras indicações importantes podem se originar em análises tipo "Forças e Fraquezas versus Oportunidades e Riscos" (Hill & Westbrook, 1997), ostensivamente recomendadas na década de 80. Hoje, tais análises sugerem retomar importância, ao permitirem verificar os efeitos da adoção dos Sistemas de Informação como ferramentas estratégicas, num momento de tantas modificações nos conceitos dos negócios e na própria fluidez da cadeia de valores.…”

Section: O Significado Dos Sistemas De Informação No Ambiente Das Orgunclassified

Tecnologia da informação como vantagem competitiva

Balarine

2002

RAE electron.

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“…17 An important problem is the lack of considering uncertain and two sided factors and there is a lack of prioritization of the factors and strategies and there are too many extractable strategies. 1 Despite its wide applications, Hill and Westbrook (1997) 18 mention seven problems of the SWOT method and most important ones are as follows:…”

Section: Introductionmentioning

confidence: 99%

A Fuzzy Multi-Criteria SWOT Analysis: An Application to Nuclear Power Plant Site Selection

Ekmekçioğlu¹,

Kutlu²,

Kahraman³

2011

IJCIS

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SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis is a commonly used and an important technique for analyzing internal and external environments in order to provide a systematic approach and support for a decision making. SWOT is criticized mostly for considering only qualitative examination of environmental factors, no priority for various factors and strategies, and no vagueness of the factors under fuzziness. In this paper, fuzzy TOPSIS (Technique for Order Preference by Similarity to Ideal Solution) integrated with fuzzy AHP (Analytical Hierarchy Process) is used to develop fuzzy multi-criteria SWOT analysis in order to overcome these shortcomings. Nuclear power plant site selection, which is a strategic and important issue for Turkey's energy policy making, is considered as an application case study that demonstrated the applicability of the developed fuzzy SWOT model.

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SWOT analysis: It's time for a product recall

Cited by 735 publications

References 4 publications

The use of SWOT analysis to explore and prioritize conservation and development strategies for local cattle breeds

The use of SWOT analysis to explore and prioritize conservation and development strategies for local cattle breeds

Tecnologia da informação como vantagem competitiva

A Fuzzy Multi-Criteria SWOT Analysis: An Application to Nuclear Power Plant Site Selection

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