PurposeThe present work aims to predict accurately the bearing design data for non‐recessed hybrid journal bearings, considering the effect of non‐Newtonian behavior of lubricant for different symmetric and non‐symmetric bearing geometric configurations.Design/methodology/approachThe simultaneous solution of generalized Reynold's equation governing the laminar flow of incompressible lubricant and the equation of flow of lubricant through the capillary restrictor, considering variable viscosity of lubricant following the “Power law”, has been carried out using FEM. For a given set of bearing geometric, operating parameters and for given external vertical load, the values of various performance characteristics have been obtained for a range of values of power law index, after establishing the journal center equilibrium position, the analysis for which has been elaborately explained.FindingsThe results obtained have been presented graphically for various bearing performance characteristics. It has been observed that with decrease in power law index “n”(0