Social Media: Mimesis and Warfare

Abstract

AbstractWeaponisation of social media and online information is a real and emerging threat. Hence, this article aims to broaden our understanding of this phenomenon by introducing the concept of mimetic warfare. Borrowing from mimesis, or a particular representation of reality, this article delves into information conflicts as the ones involving a struggle between well-prepared comprehensive narratives that are intended to affect a target population's cognition and behaviour. Mimesis as a concept is seen as p…