The next generation fusion machines are likely to face enormous heat exhaust problems. In addition to summarizing major issues and physical processes connected with these problems, we discuss how advanced divertors, obtained by modifying the local geometry, may yield workable solutions. We also point out that: (1) the initial interpretation of recent experiments show that the advantages, predicted, for instance, for the X-divertor (in particular, being able to run a detached operation at high pedestal pressure) correlate very well with observations, and (2) the X-D geometry could be implemented on ITER (and DEMOS) respecting all the relevant constraints. A roadmap for future research efforts is proposed.