Long‐chain ferulic acid esters, such as eicosyl ferulate (1), show a complex and analytically valuable fragmentation behavior under negative ion electrospay collision‐induced dissociation ((−)‐ESI‐CID) mass spectrometry, as studied by use of a high‐resolution (Orbitrap) mass spectrometer. In a strong contrast to the very simple fragmentation of the [M + H]+ ion, which is discussed briefly, the deprotonated molecule, [M – H]−, exhibits a rich secondary fragmentation chemistry. It first loses a methyl radical (MS2) and the ortho‐quinoid [M – H – Me]‐• radical anion thus formed then dissociates by loss of an extended series of neutral radicals, CnH2n + 1• (n = 0–16) from the long alkyl chain, in competition with the expulsion of CO and CO2 (MS3). The further fragmentation (MS4) of the [M – H – Me – C3H7]− ion, discussed as an example, and the highly specific losses of alkyl radicals from the [M – H – Me – CO]‐• and [M – H – Me – CO2]‐• ions provide some mechanistic and structural insights.