volume 18, issue 3, P1-22 2014
DOI: 10.1108/mbe-04-2013-0023
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Abeer Abdelmoneim Mohamed, Tracy Jones

Abstract: Purpose – The purpose of this study is to propose a comprehensive strategic model to manage profitability. Strategic management accounting concepts and tools are adopted to explore and manage the main profitability drivers (cost, assets, and revenue). Design/methodology/approach – A deductive approach is used to identify the variables of the profitability model. Phase one of this study rely on reviewing prior literature …

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