Re-thinking app design processes

Abstract

In this paper, the authors outline one scenario for the application of 'next generation' personalized travel planning to the context of the 'home to school' run. Specifically, we offer a vision for the design of a 'next generation' school walking bus facilitated through a customized mobile phone app called 'Sixth Sense Travel'. The design of the app is informed by perspectives in behavioural science -first, by adoption of scientifically established techniques of behavioural change. Second, by applying outcomes from research on individual time 'typologies' to the usability of the interface. The value of rethinking the app design process to incorporate psychological principles is with a view to facilitating a shift in mode, by increasing the proportion of children who uptake active transportation to primary school.