“…Although cognitive control has often been characterized as a process requiring effort (Hasher & Zacks, 1979;Kahneman, 1973;Mulder, 1986;Schneider & Shiffrin, 1977;Westbrook & Braver, 2015; see also Rothbart, Ellis, Rueda, & Posner, 2003) there is little empirical evidence to support this notion. Only a few studies have established a link between cognitive control and effort based on demonstrating an increase in pupil dilation in response to conflict trials in cognitive control paradigms (Brown et al, 1999;Laeng, Ørbo, Holmlund, & Miozzo, 2011;Rondeel, van Steenbergen, Holland, & van Knippenberg, 2015;Siegle, Ichikawa, & Steinhauer, 2008;Siegle, Steinhauer, & Thase, 2004;van Bochove, van der Haegen, Notebaert, & Verguts, 2013;van Steenbergen & Band, 2013;van Steenbergen, Band, & Hommel, 2015;Wendt, Kiesel, Geringswald, Purmann, & Fischer, 2014). However, although increased pupil dilation has been argued to reflect increased effort (Kahneman, 1973), it might simply reflect an increase in physiological arousal non-specific to effort mobilization (Bradley, Miccoli, Escrig, & Lang, 2008).…”