Proposal of Artifact to Measure Degree of Boldness in Business Social Actors

Abstract

This work proposes an artifact oriented by Design Science (DS) methods for measuring the degree of boldness in business social actors, especially entrepreneurs and businesspeople. To construct the artifact, the work of Eysenck and Wilson (1975) was used. The methodological approach used was Design Science, as the present object of study is considered an information artifact and, as such, has functions of data processing, reducing entropy (vision of syntax), forming meaning (vision of representation), and achieving viability (vision of adaptation). To ensure the validity of the study, a sample of users made up of 30 organizational psychologists was used, selected by convenience. The results demonstrated that using the artifact allows to measure entrepreneurs' degree of boldness, affording them greater assertiveness in choosing and structuring their business. The study has a number of implications for managerial practice since by using the artifact it is possible to measure an entrepreneur's degree of boldness and allow more assertive choices and structuring of their business, all the while reducing the rate of micro and small businesses that die early. In the academic field, the artifact will enable research on the degree of boldness of businesspeople with diverse other organizational variables.

Relationship and digital competencies of individuals in value creation in the Polish digitized environment

“…Conversely, the boldness & innovativeness competence does not have a direct equivalent in the reviewed literature, though it does share some common ground with Ferrari's evaluation & problem-solving, defined as an ability to "identify digital needs, solve problems through digital means, assess the information retrieved" (Ferrari, 2013, p.4). Boldness (understood as a tendency to take risks (Rogeri et al, 2020)) and innovativeness can potentially be used to solve problems, however, they can also be understood as a broader approach to business, going beyond problem-solving and manifesting themselves, for example, in a willingness to experiment. At the same time, problems can be solved without such an attitude.…”

Ousadia e audácia no campo do empreendedorismo: compreensões a partir da literatura

“…Por exemplo, em relação a taxas de juros e fomento ao empreendedorismo (Brocas & Carrillo, 2004), no comportamento de anjos investidores (Dibrova, 2015), junto a empreendedores ilegais -"ponzi" - (Baucus & Mitteness, 2015) e em campanhas de crowfunding (Manning & Bejarano, 2016). ousadia e audácia no comportamento de empreendedores em diversos contextos: no setor de tabaco (Ferrell, 2004), junto a expatriados (Vance et al, 2017), na Malásia (Sahad et al, 2018) Basinska e Dåderman (2018) e Rogeri et al (2020). Os resultados mostram, com isso, que existe um campo de estudos a ser explorado, a fim de explicar ousadia e audácia no campo do Empreendedorismo.…”

“…Estudos em empreendedorismo apontam a audácia ou ousadia como uma das características do comportamento de empreendedores (Soares, Araújo, Belém, & Pinho, 2019;Wee & Brooks, 2011). Contudo, há ainda pouco conhecimento sobre a intensidade como esse fenômeno está presente no comportamento de empreendedores, assim como em estratégias de organizações (Rogeri, Meireles, Sanches, Ferreira, & Marietto, 2020). No campo do empreendedorismo, é necessário compreender a dimensão que audácia ou ousadia apresenta nos estudos, na medida em que ela pode impulsionar ações empreendedoras e oferecer pistas para compreender como e por que alguns indivíduos identificam e exploram oportunidades, enquanto outros não o fazem (Shane & Venkataraman, 2000).…”