Aims: Even though screening of videos to create awareness about agricultural technologies may not be a novelty, adaptation of a motor tricycle for that purpose is an innovation. The study therefore, sought to identify the awareness creation technique that is most preferred by farmers in the Northern Region of Ghana, estimate the per unit cost of creating awareness using various techniques and as well, examine the socio-economic factors that are likely to influence farmers' decision to patronize Integrated Soil Fertility Management (ISFM) video shows as an awareness creation technique. Study Design: Primary data collected through farmer interviews formed the basis for analysis in this study. Qualitative and quantitative data generated from the questionnaire administration included types and quality of awareness creation techniques utilized by farmers, farmers socioeconomic characteristics among others.