Organizing e Gestão ordinária na Economia Criativa Local

Abstract

Este caso utiliza o contexto da economia criativa local, e apresenta os modos de gestão inerentes de duas organizações atuantes no segmento de cultura e de tecnologias de comunicação e informação, ambas demandando resoluções de problemas organizacionais pertinentes ao seu contexto de trabalho. Acionamos os conceitos de organizing como aprimoramento da teoria das organizações e gestão ordinária, propondo que os estudantes pensem em soluções para os problemas e especificidades enfrentados pelas organizações no dia a dia como limitações de recursos físicos, financeiros, operacionais e técnicos que permitam a manutenção e a sobrevivência das organizações atinentes as suas demandas gerenciais. Para a construção da narrativa, realizamos entrevista semiestruturada, observação participante e utilizamos dados públicos da secretaria municipal, possibilitando uma triangulação na coleta das informações. Esperamos desenvolver nos estudantes o processo de resoluções criativas para problemas que acontecem no cotidiano das organizações mediante diferentes formas de gestão no âmbito da economia criativa.

Organizing Art and Culture Management Practices in a Public School

“…For this, we adopted a qualitative approach (Cassell, Cunliffe, & Grandy, 2018;Creswell, 2010;Kvale, 2007), assuming that people participate in the development of the social order we study (Gherardi, 2009a). Taking the organizing approach (Duarte & Alcadipani, 2016;Silva et al, 2021;Souza et al, 2015), practice lens approach (Gherardi, 2009a) and the role of practice in the study of school management approach (Almeida & Junquilho, 2013;Almeida & González, 2018), we argue that there are possibilities that have not yet been explored in studying school management from the everyday life perspective.…”

“…We summarize that organizing is a continuous set of processes through which the organization is sustained (Silva et al, 2021); practice, based on the lens metaphor (Gherardi, 2009a), is a type of institutionalized activity that involves three dimensions: (a) what people do; (b) the way they signify their actions; and (c) the effects of these actions (Corradi et al, 2010). Finally, school management refers to an emerging and continuous process (Almeida & González, 2018;Almeida & Junquilho, 2013).…”

“…Organizing is an approach in which management is seen as a continuous set of processes through which an organization is sustained (Duarte & Alcadipani, 2016;Silva et al, 2021;Souza et al, 2015). In this approach, we defend the possibility of addressing the ACN as an organization; in addition, we avoid a traditional conception of school management based on the aforementioned binarism.…”

“…A contribution of this study is to offer, based on organizing (Duarte & Alcadipani, 2016;Silva et al, 2021;Souza et al, 2015) and theories of practice (Geiger, 2009;Gherardi, 2009aGherardi, , 2009bSchatzki, 2018), a way to articulate the management of artistic activities in the federal public school. We argue that re-signifying school management in an open-ended way involves considering school management tools in a contextual-procedural way.…”

“…This binarism causes research studies on school management to distance themselves from the object studied due to an excess of prescription (Abdian et al, 2016;Andrade & Abdian, 2019). To circumvent the binarism, we take an organizing approach, which is understood as a way of treating management as a continuous set of processes through which an organization is sustained (Duarte & Alcadipani, 2016;Silva, Dias, & Santos, 2021;Souza, Costa, & Pereira, 2015). In the organizing approach, management is not treated as a rigid and binary structure, but as something constantly happening, in a movement which is apparently stable, combining various practices according to an apparent order.…”