The interactions between the mixed surfactants sodium dodecyl benzenesulfonate (SDBS) and modified oil ethoxylate (SOE‐60) with polyvinylpyrrolidone (PVP) were studied at 25 ± 1 °C using a surface tension meter, Ubbelohde viscometer, and fluorescence spectrophotometer. Interaction mechanisms of SDBS/SOE‐60‐PVP systems were explained by the “necklace and bead” model. The results showed that the interaction could be divided into three parts by two characteristic concentrations: the critical aggregation concentration (cac) and the polymer saturation point (psp). The interaction mechanisms of SDBS/SOE‐60‐PVP systems are consistent with the “necklace and bead” model. The binding mixing surfactant micelles, formed by free SDBS and SOE‐60 molecules, were bound to PVP chains by hydrophobic and ion–dipole interactions. © 2018 Wiley Periodicals, Inc. J. Appl. Polym. Sci. 2018, 135, 46717.