Abstract:Analyses the launch in 2009 of a new anti-alcohol initiative overseen by President Medvedev; explains the factors that led to its development, and why it took the form that it did. It is vital to the survival of the political super elite that they are seen to act in the national interest. Once the “alcohol-as-demographic-problem” was in the public eye this included taking action against drinking. However, the government had a delicate balancing act to play, for at the same time it had to ensure that it did not… Show more
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