“…Ireland et al (2006a;2006b) noted that "to simultaneously develop and nurture today's and tomorrow's competitive advantages, advantages that are grounded in innovation, firms increasingly rely on "corporate entrepreneurship." CE and the behavior through which it is practiced has been initiated in established organizations for a host of purposes, including those of profitability (Vozikis et al, 1999;Zahra, 1993), strategic renewal (Guth and Ginsberg, 1990), innovativeness (Baden-Fuller, 1995), gaining knowledge to develop future revenue streams (McGrath et al, 1994), international success (Birkinshaw, 1997), and the effective configuration of resources as the pathway to developing competitive advantages (Borch et al, 1999;Covin and Miles, 1999;Covin et al, 2000;Ireland et al, 2003b). Regardless of the reason the firm decides to engage in CE, it has become a major focus for researchers to examine (Morris et al, 2008).…”