Kegiatan Public Relations Votrro Coffee And Bar Dalam Menjaga Loyalitas Customer Votrro Coffee And Bar

Jeffrey, Jeffrey; Junaidi, Ahmad

doi:10.24912/pr.v3i1.6231

Cited by 2 publications

(2 citation statements)

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“…Permasalahan yang terjadi saat ini adalah meningkatnya konsumsi kopi dan perubahan gaya hidup (Jeffrey & Junaidi, 2019;Solikatun, Kartono, & Demartoto, 2015). Masyarakat mengakibatkan berkembangnya industri Coffeeshop di Indonesia.…”

Section: Gambar 1 Konsumsi Kopi Indonesia (International Coffe Organization)unclassified

Metode Forward Chaining pada Sistem Pakar Penilaian Kualitas Biji Kopi Berbasis Web

Raharjo

Agustini

2020

IJNSE

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Persaingan antara coffeshop yang meningkat menyebabkan pentingnya pengelola coffeshop untuk menemukan cara agar dapat mempertahankan konsumen dan bertahan dalam persaingan. Pemilihan dan pemutuan biji kopi saat ini masih mengandalkan keahlian dan pengalaman seorang pakar sehingga masih bersifat manual. Tujuan diadakannya penelitian ini adalah mengembangkan Aplikasi Sistem Pakar untuk menentukan kualitas/mutu biji kopi dengan metode Forward Chaining. Penelitian ini termasuk penelitian pengembangan. Teknik yang digunakan dalam mengumpulkan data yaitu observasi, wawancara dan studi Pustaka. Penelitian ini menggunakan metode deskriptif kualitatif. Aplikasi yang dikembangkan menggunakan metode Forward Chaining dimana proses penarikan kesimpulan didasarkan pada informasi-informasi yang tersedia. Operator mengecek fisik biji kopi dan mencocokkannya dengan kriteria yang tersedia dalam web, setelah itu hasil pengecekkan akan ditampilkan. Hasil penelitian adalah Sistem pakar mendeteksi kualitas biji kopi ini dapat melakukan pegecekan awal terhadap suatu kualitas/mutu pada biji kopi, selain mendekteksi kualitas/mutu biji kopi juga memberikan informasi mengenai biji kopi, meminimalisir tercampurnya biji kopi kualitas/mutu baik dengan biji kopi dengan kualitas/mutu buruk yang akan mempengaruhi nilai jual biji kopi di pasar. Metode Forward Chaining sangat sesuai digunakan pada sistem pakar mendeteksi kualitas atau mutu pada biji kopi ini, karena Sistem pakar mendeteksi kualitas atau mutu pada biji kopi ini menghasilkan kesimpulan indentifikasi yang cukup akurat dengan metode tersebut.

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Section: Gambar 1 Konsumsi Kopi Indonesia (International Coffe Organization)unclassified

Metode Forward Chaining pada Sistem Pakar Penilaian Kualitas Biji Kopi Berbasis Web

Raharjo

Agustini

2020

IJNSE

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“…One of Kominfo's PR tasks is to compile every government narrative and disseminate it to the public. According to Jefkins, PR is a planned communication, into and out between the company and all audiences to achieve goals and mutual understanding [7]. Kominfo PR is categorized as a government public relations.…”

Section: Introductionmentioning

confidence: 99%

Issue Management by the Ministry of Communication and Informatics in Minimizing Hoax During Covid-19 in Indonesia

Sofyani¹,

Oktavianti²

2021

Advances in Social Science, Education and Humanities Research

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The pandemic of coronavirus disease ) is an ongoing condition in the world, including Indonesia. Technological developments offer efficiency to each individual with free access and produce information on the mass media. However, not every published information is accurate. Information that is distributed to each individual needs to be validated with accuracy and clarified from the government's data. This study raises issues regarding issue management by the Ministry of Communication and Informatics Republic of Indonesia (Kominfo) in minimizing hoax during Covid-19. The hoax explosion urges public relations (PR) in Kominfo to act immediately before an individual is harmed by the hoax and will lead to a foul image and failure of Kominfo in carrying out their duties. This research uses a qualitative approach with a case study method. The research subject is Kominfo PR and the object of research is the activity of issue management in minimizing hoax during the Covid-19. Data collection and processing was carried out by interviewing techniques. This research shows that Kominfo PR focused on managing public communication and goes through all stages of the issue management process, namely issue identification, issue analysis, action planning stage, program implementation, and evaluation by artificial intelligent system (AIS) engine, mapping algorithms with AIS, implementing digital literacy, collaborating with penta helix, routine evaluation at all position level and content on social media.

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Kegiatan Public Relations Votrro Coffee And Bar Dalam Menjaga Loyalitas Customer Votrro Coffee And Bar

Cited by 2 publications

References 0 publications

Metode Forward Chaining pada Sistem Pakar Penilaian Kualitas Biji Kopi Berbasis Web

Metode Forward Chaining pada Sistem Pakar Penilaian Kualitas Biji Kopi Berbasis Web

Issue Management by the Ministry of Communication and Informatics in Minimizing Hoax During Covid-19 in Indonesia

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