volume 23, issue 1, P25-35 2015
DOI: 10.1108/mbr-02-2015-0009
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Alvaro Cuervo-Cazurra, Rajneesh Narula, C. Annique Un

Abstract: Purpose – The purpose of this the paper is to review the motives for internationalization to clarify previous arguments and provide a theory-driven classification. Design/methodology/approach – The authors build on behavioral economics and propose a classification of internationalization motives as the result of the interaction among two dimensions, an economics-driven exploitation of existing resources or exploration of …

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