Giustina Secundo, Christle De Beer, Felicia M. Fai, Cornelius S.L. Schutte
Successful promotion of academic entrepreneurship is a determining factor in the pursuit of university entrepreneurialism. This paper aims to illustrate how qualitative data on the performance of the technology transfer office (TTO), based on access to intellectual capital (IC) indicators, can be transformed into a metric to provide insights that assist in strategy development for a university moving towards a more entrepreneurial configuration.
The TTO performance metric…
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