Imagens Digitais na Apresentação de Projetos de Arquitetura: estudo na arquitetura brasileira contemporânea – Jacobsen Arquitetura

Abstract

Architectural offices have been using rendered images in their electronic portfolios. What are the characteristics of these images? Is there any prevalent technique? Has a standard presentation already been established? This article presents a research that analyzed the rendered images found on the website of Jacobsen Arquitetura, one of the 25 offices elected in 2010 as the "new generation of Brazilian architecture". This study is part of the authors' research, which aims to identify how Brazilian contemporary architectural offices, which stand out in the architectural field, deal with these issues. The results provide subsidies for reflection on Brazilian architectural field, consequently, on architects and urban planners' education.