Greening Goliaths versus emerging Davids — Theorizing about the role of incumbents and new entrants in sustainable entrepreneurship

Hockerts, Kai; Wüstenhagen, Rolf

doi:10.1016/j.jbusvent.2009.07.005

Cited by 978 publications

(972 citation statements)

References 61 publications

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“…Sustainable entrepreneurship is closely related to the fields of social, environmental, and institutional entrepreneurship (Hockerts and Wüstenhagen 2010;Schaltegger and Wagner 2011). To define the concept of sustainable entrepreneurship, we first explore the commonalities and distinctions between social, environmental, and sustainable entrepreneurship.…”

Section: Sustainable Entrepreneurshipmentioning

confidence: 99%

“…Sustainable entrepreneurs are increasingly acknowledged for addressing current social and environmental problems (Hockerts and Wüstenhagen 2010;York and Venkataraman 2010;Zahra et al 2009). These socially and environmentally conscious individuals fulfil a vital role in society because they offer solutions to complex societal problems that are overlooked, ignored, or unsuccessfully addressed by governments, incumbent businesses, or civil society organizations (Elkington and Hartigan 2008;Kerlin 2009;Nicholls 2006;Nyssens 2006;Zahra et al 2008).…”

Section: Introductionmentioning

confidence: 99%

“…The dimensions of the institutional environment comprise the perceived lack of financial resources, the perceived degree of complexity of administrative procedures, and the perceived lack of start-up information. Because sustainable entrepreneurs need to challenge existing rules, public policy, norms, and legislation (Dean and McMullen 2007;Hockerts and Wüstenhagen 2010;Meek et al 2010;Pacheco et al 2010), we expect them to have more negative perceptions about financial, administrative, and informational support than regular entrepreneurs.…”

Section: Introductionmentioning

confidence: 99%

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Sustainable Entrepreneurship: The Role of Perceived Barriers and Risk

2017

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Entrepreneurs who start a business to serve both self-interests and collective interests by addressing unmet social and environmental needs are usually referred to as sustainable entrepreneurs. Compared with regular entrepreneurs, we argue that sustainable entrepreneurs face specific challenges when establishing their businesses owing to the discrepancy between the creation and appropriation of private value and social value. We hypothesize that when starting a business, sustainable entrepreneurs (1) feel more hampered by perceived barriers, such as the institutional environment and (2) have a different risk attitude and perception than regular entrepreneurs. We use two waves of the Flash Eurobarometer survey on entrepreneurship (2009 and 2012), which contains information on start-up motivations, start-up barriers, and risk perceptions of approximately 3000 (prospective) business owners across 33 countries. We find that sustainable entrepreneurs indeed perceive more institutional barriers in terms of a lack of financial, administrative, and informational support at business start-up than regular entrepreneurs. Further, no significant differences between sustainable and regular entrepreneurs are found in terms of their risk attitudes or perceived financial risks. However, sustainable entrepreneurs are more likely to fear personal failure than regular entrepreneurs, which is explained by their varied and complex stakeholder relations. These insights may serve as an important signal for both governments and private capital providers in enhancing the institutional climate.

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Section: Sustainable Entrepreneurshipmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Sustainable Entrepreneurship: The Role of Perceived Barriers and Risk

2017

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“…Isso ocorre com o propósito de gerar ações que, de alguma forma, contribuam para o desenvolvimento da sociedade (Hockerts & Wüstenhagen, 2010;. Essas particularidades, acentuadas pela literatura, podem ser observadas no argumento do entrevistado da empresa C, quando este afirma:…”

Section: Trabalho Com Indígenas De Outro Estadounclassified

“…Percebe-se, portanto, que oportunidades advindas do mercado, da comunidade ou mesmo dos próprios clientes pode ser formas de direcionar empresas rumo ao desenvolvimento sustentável (Cohen & Winn, 2007;Hockerts & Wüstenhagen, 2010).…”

Section: Trabalho Com Indígenas De Outro Estadounclassified

Empreendedorismo Sustentável e Stakeholders Fornecedores: Criação de Valores para o Desenvolvimento Sustentável

Orsiolli

Nobre

2016

Rev. adm. contemp.

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Resumo A compreensão das empresas sobre os desafios sociais e a finitude dos recursos naturais tem estimulado a criação de um tipo de empreendedorismo que contempla estratégias alinhadas às dimensões do desenvolvimento sustentável. Estudos de cunho teórico recentes destacam que a criação de valores entre a empresa e seus stakeholders é condição necessária para a sustentabilidade do negócio. Nesse contexto, o objetivo deste artigo é analisar como a inter-relação entre empresas que satisfazem critérios do empreendedorismo sustentável e dos seus stakeholders fornecedores influenciam na criação de valores que contribuam para o desenvolvimento sustentável. Para tanto, utilizou-se de abordagem qualitativa e estratégia de estudo de casos múltiplos, em que foram investigadas quatro empresas e dois de seus respectivos fornecedores. Os resultados evidenciaram que a inter-relação entre as empresas estudadas e seus stakeholders fornecedores influencia na criação de valores que contribuem para o desenvolvimento sustentável à medida que os interesses mútuos relacionados às três dimensões (ambiental, social e econômica) são considerados.

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