Getting there and hanging on: The effect of regulatory focus on performance in smoking and weight loss interventions.

Fuglestad, Paul T.; Rothman, Alexander J.; Jeffery, Robert W.

doi:10.1037/0278-6133.27.3(suppl.).s260

Cited by 68 publications

(59 citation statements)

References 31 publications

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“…A promotion-focused individual who is more open to change, pays more attention to innovatory characteristics and buys more new products than a prevention-focused consumer (Herzenstein, Posavac, and Brakus 2007). A promotion-focused individual, driven by his or her eagerness to reach the final desired state, changes his or her behaviour relatively easily, whereas a prevention-focused individual who is anxious to carefully maintain a desired state, is more likely to continue his or her current behaviour in the long term (Fuglestad, Rothman, and Jeffery 2008).…”

Section: Promotion Focus Prevention Focus and Store Loyaltymentioning

confidence: 96%

Retail shopping behaviour: understanding the role of regulatory focus theory

Das

2015

The International Review of Retail, Distribution and Consumer R

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This study attempts to investigate the relationships between promotion focus, prevention focus, impulsiveness, attitudinal loyalty and behavioural loyalty. Field survey data with multivariate statistical techniques tested the theoretical propositions. Results reveal that promotion focus positively influences impulsiveness, whereas prevention focus negatively influences impulsiveness. Promotion focus negatively influences both attitudinal loyalty and behavioural loyalty, whereas prevention focus positively influences both attitudinal loyalty and behavioural loyalty. Finally, impulsiveness has negative impacts on both attitudinal loyalty and behavioural loyalty. Implications for theory and practice, limitations and directions for future research are discussed.

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Section: Promotion Focus Prevention Focus and Store Loyaltymentioning

confidence: 96%

Retail shopping behaviour: understanding the role of regulatory focus theory

Das

2015

The International Review of Retail, Distribution and Consumer R

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“…If the RFQ assesses a construct more closely aligned with external vs. internal motivations than with health preventive vs. promoting motivations (Summerville and Roese, 2008), its use may explain the emergence of counter-intuitive findings. Another such finding is that promotion (i.e., internal motivated) focus is associated with health behavior initiation, whereas prevention (i.e., external motivated) focus is associated with maintenance (Fuglestad, et al, 2008). …”

Section: Introductionmentioning

confidence: 99%

Developing a scale to assess health regulatory focus

Ferrer

Lipkus

Cerully

et al. 2017

Social Science & Medicine

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Rationale: Regulatory focus (i.e., focus on motivation to achieve gains or avoid losses and non-gains) is used to tailor health behavior change interventions, improving efficacy, but is currently assessed by scales that are not health-specific and may capture a version of the construct that is not ideally matched to the rationale for tailoring. Objective: We developed and validated a Health Regulatory Focus Scale (HRFS), which assesses tendencies to avoid negative health consequences (prevention focus) or achieve positive health outcomes (promotion focus). Methods: Across four studies (and a scale development study in supplementary online materials), we established convergent, discriminant, and predictive validity for the HRFS. In studies examining predictive validity, main outcome measures were health behavior intentions, including intentions to reduce alcohol use, quit smoking, eat a healthy diet, exercise, be screened for cancer, and engage in general cancer preventive behaviors. Results: The promotion and prevention sub-scales performed well in confirmatory factor analyses. Single-factor models had significantly poorer fit than models delineating promotion and prevention. The sub-scales were differentially (and only modestly) correlated with related constructs (anxiety, optimism, information avoidance, ambiguity/fatalism). Higher HRFS-Promotion focus generally corresponded with greater health behavior intentions. Conversely, higher HRFS-Prevention focus corresponded with lower health behavior intentions. Associations were largely maintained even when controlling for established regulatory focus measures, supporting the assertion that the HRFS would predict unique variance in health behavior intentions. Conclusion: The HRFS has the potential to improve the precision with which framed health messages change behavior, as it may assess a version of regulatory focus that is more ideally matched to rationale for tailoring interventions.

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“…Emerging research has suggested interventions target and frame messages about how people reach goals in their life, such as sustained weight loss, through either a prevention or promotion focus; this is known as regulatory focus theory [46]. This may be beneficial by motivating people to self-regulate and sustain recent behavioral changes [47] such as weight control [48]. This may be particularly useful at the continued response phase of the behavior change process.…”

Section: Introductionmentioning

confidence: 99%

Development of a Theoretically Driven mHealth Text Messaging Application for Sustaining Recent Weight Loss

Shaw¹,

Bosworth²,

Hess³

et al. 2013

JMIR Mhealth Uhealth

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BackgroundMobile phone short message service (SMS) text messaging, has the potential to serve as an intervention medium to promote sustainability of weight loss that can be easily and affordably used by clinicians and consumers.ObjectiveTo develop theoretically driven weight loss sustaining text messages and pilot an mHealth SMS text messaging intervention to promote sustaining recent weight loss in order to understand optimal frequency and timing of message delivery, and for feasibility and usability testing. Results from the pilot study were used to design and construct a patient privacy compliant automated SMS application to deliver weight loss sustaining messages.MethodsWe first conducted a pilot study in which participants (N=16) received a daily SMS text message for one month following a structured weight loss program. Messages were developed from diet and exercise guidelines. Following the intervention, interviews were conducted and self-reported weight was collected via SMS text messaging.ResultsAll participants (N=16) were capable of sending and receiving SMS text messages. During the phone interview at 1 month post-baseline and at 3 months post-baseline, 13/14 (93%) of participants who completed the study reported their weight via SMS. At 3 months post-baseline, 79% (11/14) participants sustained or continued to lose weight. Participants (13/14, 93%) were favorable toward the messages and the majority (10/14, 71%) felt they were useful in helping them sustain weight loss. All 14 participants who completed the interview thought SMS was a favorable communication medium and was useful to receive short relevant messages promptly and directly. All participants read the messages when they knew they arrived and most (11/14, 79%) read the messages at the time of delivery. All participants felt that at least one daily message is needed to sustain weight loss behaviors and that they should be delivered in the morning. Results were then used to develop the SMS text messaging application.ConclusionsStudy results demonstrated the feasibility of developing weight loss SMS text messages, and the development of an mHealth SMS text messaging application. SMS text messaging was perceived as an appropriate and accepted tool to deliver health promotion content.

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Getting there and hanging on: The effect of regulatory focus on performance in smoking and weight loss interventions.

Abstract: A fit between behavioral task and regulatory focus can facilitate the successful performance of meaningful behaviors over time.

Cited by 68 publications

References 31 publications

Retail shopping behaviour: understanding the role of regulatory focus theory

Retail shopping behaviour: understanding the role of regulatory focus theory

Developing a scale to assess health regulatory focus

Development of a Theoretically Driven mHealth Text Messaging Application for Sustaining Recent Weight Loss

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