Factors influencing consumer satisfaction Toward Online Shopping, a Special Reference to India Context

Alsyani, Majed Kassem; Homaidi, Eissa A. Al; Qaid, Moatasem M.; Khaled, Amgad S.D.; Almugari, Fatehi

doi:10.1504/ijpm.2020.10036953

Cited by 1 publication

(2 citation statements)

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“…Results showed that product information, website design, security, and perceived usefulness significantly positively influence customer satisfaction in online shopping. However, perceived interactivity had an insignificant relationship (Alsyani et al, 2020).…”

Section: Review Of Literaturementioning

confidence: 95%

“…Customers should be aware of many Internet technologies while using online protocols. When online delivery practice grows, it is critical to have a thorough and popular understanding of elements that enhance customer satisfaction (Alsyani et al, 2020). This study examines the influencing factors of online shopping and its impacts on customer satisfaction in Birendranagar, Surkhet.…”

Section: Statement Of Problemsmentioning

confidence: 99%

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Influencing Factors of Online Shopping on Customer Satisfaction in Birendranagar, Surkhet

Pulami

2023

J. Nep. Mgt. & Res.

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This research aims to investigate and assess the variables that affect the impact of Internet shopping on consumers' satisfaction in Birendranagar, Surkhet. This research used a causal-comparative design to ascertain the causes and consequences of specific variables. One hundred fifteen customers who used to shop online provided information for the analysis. Multiple regression, F-test, mean, and standard deviation were used in the studies. According to the survey, there is a statistically significant impact of perceived risk, comfort, ease, and competitive price when it comes to customer satisfaction. However, it was discovered that the effects of each variable separately produced distinct outcomes. Customer satisfaction is significantly impacted (<.05) by comfort and perceived risk but not significantly by competitive pricing and shopping convenience.

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Section: Review Of Literaturementioning

confidence: 95%

Section: Statement Of Problemsmentioning

confidence: 99%