“…This study makes significant contributions to the field of entrepreneurship literature. Firstly, while previous studies have predominantly concentrated on specific entrepreneurial traits like family business (Porf ırio et al, 2020), entrepreneurial self-efficacy (Madawala et al, 2023;Bohlayer and Gielnik, 2023), entrepreneurial alertness (Araujo et al, 2023), personality traits (Ahmed et al, 2022) and the entrepreneurial mindset (Jiatong et al, 2021), However, it has become evident that there is a scarcity of research examining emotional intelligence, entrepreneurial motivation and creativity concerning the entrepreneurial intentions of university students in the Middle Eastern context, particularly in regions like Jordan. Jiatong et al (2021) highlighted the imbalance in past research, which primarily explored entrepreneurship education in Europe, America, Africa, Malaysia and India, largely neglecting a comprehensive understanding of the context in Jordan.…”