Abstract:The CCovid-19 pandemic makes a huge impact on every business sector all around the world, including the culinary business in Indonesia. As a primary sector, before the outbreak happened, the culinary business competition was very tight. Therefore, it becomes more difficult for the culinary business actors to survive and sustain their businesses due to the pandemic. A bbrownies shop in Tegal City, Indonesia launched several product innovations as a response to this condition. However, some of them were not succ… Show more
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