2021
DOI: 10.52633/jms.v3i1.66
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Emergence of CPEC as a Regional Threat to Neighboring Countries: Exploring the Strategic Marketing Perspective through Economic Lens

Abstract: CPEC is one of the most important topics for research in social science today due to its dominance and prominence in regional studies. There is a heap of research inventory in this area of interest. Although most of the prior studies highlighted opportunities, threats and obstacles associated with CPEC, none of these indicated the potential threats that CPEC imposes on India. Therefore, this study has major importance in the literature as it is associated with the issues which the corridor might create for Ind… Show more

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Cited by 1 publication
(2 citation statements)
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“…For instance, globally leading SAMSUNG started its mobile manufacturing in Pakistan, and Saudi Arabia is investing 20 billion US$ for oil-refineries and other industrial initiatives. Pakistan has established "Special Technological Zone Authority" (STZA) to create industrial clusters, promote innovation; offered rebates to foreign entrepreneurs; established new industrial cities like Ravi Urban City to promote industrial activities and attract foreign investments besides special tax rebates for exportsoriented manufacturing concerns including but not limited to textile, sports, medicines, leather, sugar, and so on (Farooq and Khawaja, 2020;Rehman et al, 2020;Siraj and Javaid, 2021;Sultan and Saleem, 2021). All these industrial initiatives encouraged the authors to target manufacturing concern for this study.…”
Section: Introductionmentioning
confidence: 99%
See 1 more Smart Citation
“…For instance, globally leading SAMSUNG started its mobile manufacturing in Pakistan, and Saudi Arabia is investing 20 billion US$ for oil-refineries and other industrial initiatives. Pakistan has established "Special Technological Zone Authority" (STZA) to create industrial clusters, promote innovation; offered rebates to foreign entrepreneurs; established new industrial cities like Ravi Urban City to promote industrial activities and attract foreign investments besides special tax rebates for exportsoriented manufacturing concerns including but not limited to textile, sports, medicines, leather, sugar, and so on (Farooq and Khawaja, 2020;Rehman et al, 2020;Siraj and Javaid, 2021;Sultan and Saleem, 2021). All these industrial initiatives encouraged the authors to target manufacturing concern for this study.…”
Section: Introductionmentioning
confidence: 99%
“…This new industrial cooperation is known as CPEC and OBOR initiative (Farooq and Khawaja, 2020 ). Both Pakistan and China are committed to industrial cooperation for sustainable manufacturing growth and sustainable increase in exports (Sher et al, 2019 ; Sultan and Saleem, 2021 ). To achieve these sustainable targets, Pakistan is committed to establish nine “special economic zones” (SEZ) in different “ industrial strategic regions” of Pakistan.…”
Section: Introductionmentioning
confidence: 99%