Development of an Approach to Evaluate Website Effectiveness

Abstract

The internet has been used by individuals, organizations, and governments for business, sports, health, banking, advertisement, education, and other services. Many websites have been developed and designed in the last several decades. However, most have not been developed and designed according to a shared set of design standards. Consequently, there is a need for an approach to evaluate the effectiveness of a website. A literature review was conducted to develop such an approach. Four experts were then consulted to inspect and evaluate the approach, and a questionnaire was completed by three categories: Internet users, website developers, and others to determine its final version. This research resulted in the development of an approach to evaluate website effectiveness, composed of three major criteria: design, content, and functionality, and 17 sub-criteria. The significance of this new approach is that it allows stakeholders to evaluate their websites and determine how to improve them in order to achieve their vision and mission.

An Prototype: Mobile based Fire Extinguisher Count Requirement System

“…In this study, there were 2 test designs, namely the first test (effectiveness and efficiency) and the second test (usability). Effectiveness testing relates to success in meeting user needs and ease of use [8]- [10].…”

A nexus of market web traffic and investor's behavior in the EdTech market: evidence of performance from US and India

“…Bounce rate is the percentage of site visitors who navigate to a competing website after viewing only one page of the targeted website. The visits and bounce rate combined gives a website's attention retention ability and validates the content's quality (Alsulami et al. , 2021).…”

“…Bounce rate is the percentage of site visitors who navigate to a competing website after viewing only one page of the targeted website. The visits and bounce rate combined gives a website's attention retention ability and validates the content's quality (Alsulami et al, 2021). A dichotomous indicator variable is introduced in the study to capture the variability in investor's behavior based on the spatial dimension (Pretis et al, 2018) (see Table 2).…”

“…The bounce rate is the percentage of site visitors who navigate to a rival website after reading only one page of the targeted website (Pretis et al ., 2018). The combination of visits and bounce rate determines a website's capacity to retain visitors and evaluates the content's quality (Alsulami et al ., 2021). Web market traffic demonstrates customer engagement and retention with the EdTech market player's content (Sakas and Reklitis, 2021).…”

Health History Information System for Medical Machine Analyzer Users

“…Effectiveness testing is measured by how well a product or service satisfies the needs of its users and how easy it is to use [14], [15]. The percentage of respondents who were successful in completing the tasks at hand is one factor that is considered when calculating the measurement of the efficacy of various components.…”