Corporate social responsibility and employee engagement: the mediating role of personal environmental norms and employee green behavior

Abstract

Purpose This paper aims to investigate the influence of corporate social responsibility (CSR) on employee engagement (EE) through mediating effect of personal environmental norms (PEN) and employee green behavior (EGB). Design/methodology/approach The proposed model was validated using 360 employees data from manufacturing and service industries. Findings The findings confirmed that CSR is the positive and significant driver of EE. The results also demonstrated PEN and green employee behavior partly mediate this relationship. Practical implications The finding of this study enriches the existing literature and social outcomes of CSR. Theoretical and practical contributions have been discussed in detail. Originality/value The study demonstrates CSR is significantly related to EE, mediated via PEN and EGB, highlighting the necessity for micro-level CSR research. To the best of the authors’ knowledge, this is the first and foremost empirical research that establishes the mediating effects of PEN and EGB between CSR and EE in the Indian context.

The prolificacy of green transformational leadership in shaping employee green behavior during times of crises in small and medium enterprises: a moderated mediation model

“…Employees with high self-esteem are more likely to be engaged in their work because they feel valued, competent, and capable of making significant contributions to the organization, which become manifold under higher EWE. Ansari and Irfan (2023) and Ansari et al (2021) also found positive contextual effects of EWE in fostering EGBs through enabling the mediating psychological mechanisms like FSE.…”

“…Finally, hypothesis 4(b), which assumed a positive moderation effect of EWE on the FSE-EGB linkage, also found adequate empirical support, which is in line with some of the previous studies. According to Ansari and Irfan (2023), the relationship between FSE and their behavior in times of crisis is significantly influenced by employee engagement. In times of crisis, employees are required to demonstrate adaptability, resilience, and sound decision-making in the face of unprecedented obstacles.…”