Cocriação de valor: conceitos e implicações vistos sob a ótica da educação a distância no Brasil

Práticas e ferramentas para o compartilhamento de conhecimento em Escolas de Cursos Livres

“…Após aplicação dos critérios descritos, foram selecionados seis artigos (OLIVEIRA; SAUER, 2016;PICOLI;TAKAHASHI, 2016;CAMILLO;CASTRO FILHO, 2017;HUGO;DIAZ. ;MACKENZIE, 2017;OLIVEIRA et al, 2018;NÓBREGA;ARAÚJO, 2020) e dez dissertações e teses (DIEHL, 2016;BONFANTE, 2016;SEFERIN, 2016;FERNANDES, 2016;PIRASOL, 2017;GIUFFRA PALOMINO, 2017;CARVALHO, 2017;SENA, 2017;FREITAS, 2017;FACCIN, 2017). Educação por escrito, Porto Alegre, v. 13, n. 1, p. 1-12, jan.-dez.…”

– The Barcelona Conference on Education 2020: Official Conference Proceedings

“…This is the case of teaching, where the student, the teacher and the institution focus on the result of the service through the development of skills and abilities. The role of creating value for the student cannot be the sole responsibility of the institution offering the service, since it must be carried out together with it, that is, co-created (Brambilla, 2010;Hofstatter, 2010;Carvalho, 2017). The company (higher education institution), does not create, it can only propose value (Prahalad & Ramaswamy (2004).…”

“…Understanding it as a service, even though there is a discussion about this not being a traditional service provision, it is, in this circumstance, having as a central point the resources that can guarantee the quality of the service it provides to the educational institution, as reflected Brambilla (2010) and Carvalho (2017), whose research was dedicated to the theme of value co-creation in the context of higher education, both in person and at distance, respectively. Even knowing that the topic is controversial, especially among professionals in the field of education, in this study, the student is understood as the recipient of the service, and education as a service whose main objective is not only profit, but mainly the social perspective (Svensson & Wood, 2007;Brambilla, 2010;Carvalho, 2017).…”

“…Value co-creation presents itself as a multifaceted phenomenon that challenges and brings new research opportunities, given the economic and social changes. However, Carvalho (2017) stated that the theme of co-creation of value has still been little explored, especially in distance learning. In the case of hybrid education, understood in this research as a synonym for semi-presential education -a modality that unites traditional presence with distance education, making it possible to enjoy the advantages of both (Voigt, 2007;Bacich, Tanzi Neto & Trevisani, 2015) -if a similar reality.…”

“…The search for value in education is not a new issue (Brambilla, 2010;Hofstatter, 2010;Carvalho, 2017). In the genesis of teaching there are the essential characteristics of the concept of co-creation of value, that is: interaction (student-teacher relationship) and active participation (student involvement).…”