2012
DOI: 10.4155/cmt.12.50
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Carbon labeling and consumer attitudes

Abstract: Abstract:Background: There is growing pressure in some of New Zealand's export markets for product information on sustainability credentials and on carbon emissions with several schemes under development worldwide. The aim of this study is to assess in two key markets consumer attitudes, knowledge and preferences towards sustainability; including carbon emissions information on food products. Method: The method included focus groups and surveys in the United Kingdom and Japan. Results: This study finds evidenc… Show more

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Cited by 44 publications
(31 citation statements)
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“…These results indicate regulatory practices are in line with previous reports by providing evidence that environmental regulations have played a critical role in making business practices more sustainable [6,7,18]. Customers tend to be primarily concerned with the traditional factors of quality and price; however, customers have increasingly demanded carbon reductions, as reported in a carbon labeling study [28].…”
Section: Tablesupporting
confidence: 79%
“…These results indicate regulatory practices are in line with previous reports by providing evidence that environmental regulations have played a critical role in making business practices more sustainable [6,7,18]. Customers tend to be primarily concerned with the traditional factors of quality and price; however, customers have increasingly demanded carbon reductions, as reported in a carbon labeling study [28].…”
Section: Tablesupporting
confidence: 79%
“…3; labelling scheme in these studies locations. Whereas Japans' carbon labelling system has been in place since 2008 covering over 460 products and services, and the UK system was launched in 2008 covering around 4,000 products and services (Guenther et al, 2012). This disparity may result in differing levels of consumers' awareness of the connection between food products and carbon emissions, resulting in less developed preferences for this attribute.…”
Section: Resultsmentioning
confidence: 99%
“…There is an increasing expectation that products have environmental sustainability credentials in production (Guenther, Saunders, & Tait, 2012) such as information about climate change impacts (Rousseau & Vranken, 2013). Groceries account for about a third of total environmental impact and emissions arising from European Union countries, making reduction of carbon intensity of high volume grocery products a potential major contributor in meeting climate targets (Upham, Dendlar, & Bleda, 2011).…”
Section: Introductionmentioning
confidence: 99%
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“…Although a few studies [37][38][39][40] considered that the retailer price has an influence on consumers' buying behaviour of carbon-labelled products, the manufacturer's and retailer's pricing strategies and the low-carbon investment decision have not been fully investigated yet.…”
Section: Literature Reviewmentioning
confidence: 99%