2015
DOI: 10.1590/1984-639820156315
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Audio-visual metaphors of the financial crisis: meaning making and the flow of experience

Abstract: This paper advocates a perspective on metaphors in audio-visual media that conceives of these as processes of meaning making, i.e., as dynamic embodied conceptualizations, constitutively bound to the flow of experience. This involves experience in a double sense: as immediate affection through an audio-visually orchestrated form of movement experience and as sensory-motor experiences of metaphoric source domains. Drawing on an interdisciplinary (linguistic and film analysis) method, this study presents an anal… Show more

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Cited by 9 publications
(6 citation statements)
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References 20 publications
(22 reference statements)
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“…Our ability to understand and experience one kind of thing in terms of another seems more closely linked to the physical circumstances of a situation than metaphor scholars used to think. Different physical (and social) environments offer different types of affordances: The (often) solitary act of writing embedded in the linear structure of texts offers possibilities for elaborating, refining and editing metaphorical structure due to the visual feedback from the text on the screen or paper, whereas the immediate embodied actions in social interaction offers possibilities for metaphorical action more directly tied to bodily movements and direct feedback from interlocutors, and finally metaphoricity in audio-visual products offers possibilities for experiencing doubleness via movements and spatial configurations with a more affective nature (Müller and Schmitt, 2015).…”
Section: Resultsmentioning
confidence: 99%
See 1 more Smart Citation
“…Our ability to understand and experience one kind of thing in terms of another seems more closely linked to the physical circumstances of a situation than metaphor scholars used to think. Different physical (and social) environments offer different types of affordances: The (often) solitary act of writing embedded in the linear structure of texts offers possibilities for elaborating, refining and editing metaphorical structure due to the visual feedback from the text on the screen or paper, whereas the immediate embodied actions in social interaction offers possibilities for metaphorical action more directly tied to bodily movements and direct feedback from interlocutors, and finally metaphoricity in audio-visual products offers possibilities for experiencing doubleness via movements and spatial configurations with a more affective nature (Müller and Schmitt, 2015).…”
Section: Resultsmentioning
confidence: 99%
“…Crucially, the metaphorsor metaphoricityat stake in audio-visual products have a different ontological character involving sensation, affect, and temporality to a much larger degree than metaphor in written texts or verbal interaction. According to Müller and Schmitt (2015):…”
Section: Metaphoricity In An Ecological Perspectivementioning
confidence: 99%
“…76 Darüber hinaus harmoniert das Modell mit dem Camerons, ähneln sich doch beide darin, wie auch Müller unterstreicht, "how metaphor works and emerges from discourses rather than being instantiated". 77 So wird in "der Dynamik gestischer Interaktion wie in der Dynamik des Diskurses", wie Kappelhoff hervorhebt, ." 79 Die Indikatoren aktivierter Metaphorizität sind also im Ausdruck gegeben, dort zeigen sich kognitive Prozesse.…”
Section: Metapher Als Diskursimmanente Aktivität (Cameron)unclassified
“…76 Darüber hinaus harmoniert das Modell mit dem Camerons, ähneln sich doch beide darin, wie auch Müller unterstreicht, "how metaphor works and emerges from discourses rather than being instantiated". 77 So wird in "der Dynamik gestischer Interaktion wie in der Dynamik des Diskurses", wie Kappelhoff hervorhebt, Die Indikatoren aktivierter Metaphorizität sind also im Ausdruck gegeben, dort zeigen sich kognitive Prozesse. Dabei beansprucht Müllers Modell nicht, auf einer psychologischen Ebene Aussagen über Kognition zu machen.…”
Section: Aktivierung Von Metaphorizität In Verbal-gestischerunclassified
“…Diese Durchdringung von seelischem Gehalt und körperlicher Ausdruckserscheinung ist dann so vollkommen, daß es unmöglich wird, den Gehalt eines Affekts, einer Stimmung, Gesinnung und Neigung ganz für sich und ohne die nun einmal in der Organisation des Körpers gegebenen Ausdrucksmöglichkeiten zu erfassen. 77 Zugespitzt formuliert, verschiebt sich durch eine ausdruckstheoretische Perspektive das Interesse an Bewegung vom "Was" zum "Wie". Es ist dies eine Verschiebung, wie sie beispielsweise bei Plessner in seiner Unterscheidung von "Handlungsbild" und "Ausdrucksbild" gegeben ist, 78 So kommentiert er eine Auflistung von Worten wie "explodierend", "eilend", "schwebend", "verblassend", "pulsierend", "stillhaltend", "kraftvoll", "stockend" (vgl.…”
Section: Eine Gestischeunclassified