Are we all green? Understanding the microfoundations of corporate citizenship

Pacheco, Larissa Marchiori; Alves, Marlon Fernandes Rodrigues; Krüger, Caroline; Lourenção, Marina Toledo de Arruda; Caldana, Adriana Cristina Ferreira

doi:10.1016/j.jclepro.2018.05.134

Cited by 5 publications

(14 citation statements)

References 31 publications

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“…We introduce family membership as a relevant characteristic of female directors that may affect the way they establish social priorities, manage their stakeholders, develop CSR along the supply chain, and prompt philanthropic initiatives (O'Riordan and Fairbrass, 2008). In line with the debate contending that corporate citizenship behavior fosters the satisfaction of multiple stakeholder expectations (Pacheco et al, 2018), we show that women prioritizing business or family reputation determines the extent to which firms engage in corporate citizenship behavior, highlighting differences between engaging in CSR and philanthropic initiatives.…”

Section: Implications For Theory and Practicementioning

confidence: 74%

“…Indeed, firms that commit to addressing social issues and thus contribute to the community with socially responsible and philanthropic initiatives are acknowledged as good corporate citizens (Gardberg and Fombrun, 2006). Corporate citizenship induces the firm to behave responsibly in response to stakeholder claims (Pacheco et al, 2018), in line with the changing social context that challenges firms to redefine their core business toward sustainable business models (Ritala et al, 2018), taking into account employees as well as external stakeholders (Loorbach and Wijsman, 2013).…”

Section: Introductionmentioning

confidence: 99%

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Family and non-family women on the board of directors: Effects on corporate citizenship behavior in family-controlled fashion firms

Campopiano

Rinaldi

Sciascia

et al. 2019

Journal of Cleaner Production

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Drawing on self-construal theory and the family business literature, we offer theory and evidence on how the presence of women, either family members or not, on the board of directors of family firms affects firm engagement in corporate citizenship behavior. In examining corporate citizenship behavior, we argue that it is important to distinguish between corporate social responsibility and philanthropy as well as between family and non-family women on the board of directors. Using data from the population of 63 family-controlled firms in the global ranking of the top-100 fashion firms, we find support for our hypotheses: female directors are beneficial for corporate social responsibility engagement only if they are not members of the controlling family, while they are beneficial for philanthropic engagement only if they are members of the controlling family.

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Section: Implications For Theory and Practicementioning

confidence: 74%

Section: Introductionmentioning

confidence: 99%

Family and non-family women on the board of directors: Effects on corporate citizenship behavior in family-controlled fashion firms

Campopiano

Rinaldi

Sciascia

et al. 2019

Journal of Cleaner Production

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“…Second, we believe that a multilevel perspective is essential to understand this sort of change (George et al., 2016; Pacheco et al., 2018). Moving toward a new model of production requires change above and below the level of the firm.…”

Section: Discussionmentioning

confidence: 99%

Strategy implementation for the 2030 agenda: Insights from Brazilian companies

Caldana

Pacheco

Alves

et al. 2021

Business Ethics Env & Resp

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While firms' engagement with Corporate Social Responsibility has been associated with positive performance impacts, little is known about the incorporation of the United Nations 2030 Agenda into business practices. Precisely, although the literature suggests that firms are pursuing the Sustainable Development Goals (SDGs), there are limited insights on their strategy to implement them in the context of developing countries. To address this gap, we conducted a comprehensive large‐scale investigation of 2030 Agenda adoption by Brazilian companies. Accordingly, the analysis of our multicase study reveals (1) variations on the business opportunities brought by the SDGs depending on the firm position in the value chain, (2) which SDGs and target stakeholders are addressed through corporate policies and practices, (3) the different ways firms embrace the SDGs to pursue ambidexterity. Our findings clarify how firms in the developing countries interpret the institutional pressures and assemble their internal resources to respond to the SDGs challenges. Boundary conditions and policy implications are further discussed.

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“…Furthermore, based on SDGs' contributions to the literature, Gusmão Caiado et al (2018) and Verboven and Vanherck (2016) develop frameworks to help organizations better understand how to achieve the SDGs by using scientific knowledge on sustainability area. However, considering that the implementation of SDGs should occur in all areas of the company (Bhattacharya et al , 2008; Pacheco et al , 2018), their management must go beyond sustainability literature.…”

Section: Sdgs and Their Implementation In Companiesmentioning

confidence: 99%

Development of a sustainable brand identity model: fostering the implementation of SDGs in the Brazilian power sector

Caldana

Lourenção

Krüger

et al. 2021

BIJ

Self Cite

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PurposeThis study aims to develop a sustainable brand identity model to help organizations align their managerial practices to sustainable development goals (SDGs) and examine its applicability for a Brazilian electrical sector company.Design/methodology/approachA systematic qualitative review of the literature was carried out to provide a theoretical basis for the attributes chosen to compose the sustainable brand identity management (SBIM) model. To apply the model, the authors collected the data from internal and public domain documents, semi-structured in-depth interviews and non-participant observation of the company's work environment.FindingsThe first SBIM model was developed. The Brazilian power sector company implemented sustainable actions related to most of the models' attributes, contributing to the SDGs. A research agenda was presented.Research limitations/implicationsThe theoretical contribution is provided toward brand identity and sustainability literature with the sustainable brand identity model development and the conceptual explanation regarding its attributes.Practical implicationsThe practical implications are provided from the model application to an electrical company leading to some managerial suggestions that might be used to companies willing to align their practices to sustainability.Originality/valueThe studies on SDG and brand identity models were analyzed in order to create the first SBIM model. This article extends the concept of the brand identity of marketing theory by linking its core to sustainability actions, so far not addressed in academic studies.

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Are we all green? Understanding the microfoundations of corporate citizenship

Cited by 5 publications

References 31 publications

Family and non-family women on the board of directors: Effects on corporate citizenship behavior in family-controlled fashion firms

Family and non-family women on the board of directors: Effects on corporate citizenship behavior in family-controlled fashion firms

Strategy implementation for the 2030 agenda: Insights from Brazilian companies

Development of a sustainable brand identity model: fostering the implementation of SDGs in the Brazilian power sector

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