Analisis Semiotika Makna Motivasi dalam Lirik Lagu “1-800-273-8255” Karya Logic

Abstract

The phenomenon of mental health and suicide is still a sensitive issue that occurs throughout the world, therefore if no prevention is done, then sensitive cases like this will continue to take place. The rise of suicide cases that continue to increase every year makes this social phenomenon much raised in the world of art, such as songs. One of the songs that describes the phenomenon of mental health and suicide is the song with the title 1-800-273- 8255. This research aims to find out what motivational meaning is contained in the lyrics of the song 1-800-273-8255. This research uses interpretative qualitative research with Ferdinand de Saussure's semiotic method which divides the meaning of understanding into signifiers and signs through analysis in each stanza of the lyrics. The results of this study after dividing several stanzas in the song lyrics then divide the analysis into signifiers and signs to find the meaning of motivation contained in the song lyrics. The author found that the song "1-800-273-8255" has a motivational meaning and is also part of a suicide prevention campaign that is in accordance with the message of the song "1-800-273-8255". The song contains two factors to understand the message, namely informative messages and persuasive messages. The informative message in this song is a campaign that campaigns for the hotline number 1-800-273-8255. Then the persuasive message in this song is awareness about mental health issues and suicide, the importance of seeking help, providing messages and hope, overcoming hopelessness, and empathy and understanding. Then with the motivation that has been obtained can help these people to solve their problems.