Alimentos plant-based: estudo dos critérios de escolha do consumidor

Abstract

<jats:p>Growing demand for plant-based food is already a reality in the global food market. These foods serve groups of heterogeneous profile. However, far too little is known about the factors that influence their choice. Thus, the aim of this paper was to investigate the criteria involved in choosing plan-based foods from consumers in Fortaleza-CE and the metropolitan region. A market research was developed using a structured questionnaire inspired by the Food Choice Questionnaire, obtained in person, in a university cafeteria and a vegetarian restaurant, and online. The respondents were mostly composed of people between 18 and 35 years old, female and consumers of vegetable products daily. The questionnaire revealed metric property, with α values between 0.664 and 0.804. The criteria most important for the food choice to the respondents were “price” (6.12 ± 1.24) and “sensory appeal” (6.03±1.34). When comparing the consumer segments, the “weight control” criterion was more relevance for women. From the observations and analyzes made it, this research presents important information for the development of plant-based product market in the food industry with the criteria considered to be most relevant for their consumption. </jats:p>

Price above all else: an analysis of expert opinion on the priority actions to scale up production and consumption of plant-based meat in Brazil

“…PBM products are also less widely available than animal-based products, and less promoted through price reduction and multi-buy offers by retailers (Reis et al, 2023). Furthermore, Brazilian consumers tend to perceive PBM products as being much more expensive than animal products (GFI Brazil, 2018;Neto et al, 2020).…”

Potencial Estratégico do Feijão-Caupi como Ingrediente para Alimentos Plant-Based

“…Em 2019, a expectativa era de que o mercado de alimentos e bebidas plant-based movimentasse 80,43 bilhões de dólares até 2024, equivalente a 13,82% de crescimento anual (MACIEL NETO, 2020). Com um público heterogêneo, englobando consumidores vegetarianos aos que querem diminuir o consumo de alimentos de origem animal, ou mesmo os que têm se preocupado com problemas ambientais como o crescente desmatamento para ampliação de pastagens, produção de matérias-primas para rações e emissão de gases de efeito estufa na atmosfera (BRANCO; SORIMA, 2019 apud MACIEL NETO, 2020).…”