Agricultural Awarenes Of Eleventh Grade Students In Rural Schools

Is Perception Reality? Improving Agricultural Messages by Discovering How Consumers Perceive Messages

“…Several additional studies have supported and expanded upon this finding (Duncan & Broyles, 2006;Frick, Birkenholz, Gardner, & Machtmes, 1995;Mayer & Mayer, 1974;Terry, Herring, & Larke, 1992;Wright, Stewart, & Birkenholz, 1994). Duncan and Broyles (2006) suggest knowledge and perception of agriculture, especially among young adults, is influenced by factors in their life such as media, acquaintances, involvement in organizations, and family.…”

The effect of age on students’ conceptions of agriculture

“…This may at fi rst seem to be a very simple task, but it is an important fi rst step in identifying students' conceptions and ideas about agriculture. In the agricultural fi eld, owing to the fact that the students learn mostly through secondary and tertiary sources, stereotypes are developed and kept in a student's imagination (Wright et al, 1994).…”

A Study to Determine the Agricultural Perceptions of High School Students for the “I Love Farmers…they Feed My Soul!” Organization

“…In 2010 agriculture generated more than $36.2 billion in revenue for the state's economy (California Energy Commission, 2011). Unsurprisingly, students in schools with an agricultural program have a greater knowledge about agriculture (Wright et al, 1995). If the high school student has some kind of exposure to agriculture, there is a greater chance they will have a better understanding of the industry, which implies improved understanding of how social and political decisions might affect the outcomes of what is often called the "food system."…”

“…According to another study, students enrolled in an agricultural program, such as 4-H or FFA, had similar results (Wright et al, 1995). The survey addressed subjects that related to the concepts of societal significance of agriculture, economic impact of agriculture, agriculture's relationship with the environment, agriculture's relationship with natural resources, production of plant products, production of animal products, the processing of agricultural products, and the marketing of agricultural products (Wright et al, 1995).…”

“…The survey addressed subjects that related to the concepts of societal significance of agriculture, economic impact of agriculture, agriculture's relationship with the environment, agriculture's relationship with natural resources, production of plant products, production of animal products, the processing of agricultural products, and the marketing of agricultural products (Wright et al, 1995). The authors of the survey suggest that agricultural education needs to be implemented in more curricula than just FFA programs because of the direct relationship this knowledge has with the development of good policy decisions that affect agriculture (Wright et al, 1995 These previous studies have helped to identify examples of successful question types that will help determine the agricultural literacy of both rural and urban agricultural students. This survey will be designed to gauge knowledge and perceptions of agriculture among high school students for the ILF organization and will build from and utilize the work that these researchers have previously conducted.…”