Abstract:ABSTRACT. To eradicate water pollution, a local government in the Philippines has implemented a water rehabilitation project called -Adopt-A-River Project. The project mobilized the local communities to preserve and maintain a clean and safe environment. Promoted through the use of communication media, Adopt-A-River Project has been implemented along the three main tributaries of the area. This study was designed to propose a model of participation considering the level of awareness and perception on the proje… Show more
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